Introduction: At Ashley Baker Designs, I use strategy to develop insights to understand client's goals. I am able to develop insights based on key stakeholder needs, exploring and defining opportunities, and designing and testing concepts. My role varies from project to project, but the outcome of developing an original functional solution per organization stays the same. Depending on the project, I work with multi mediums, such as wireframes, prototypes, and design methods. My job as a visual communicator is to be a problem solver, to help companies of all sizes identify beneficial opportunity spaces to succeed.