Brand Identity, Logo Design & More

Creative Caldron Dezign

Phoenix, AZ

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About Creative Caldron Dezign

Designers are creative, but how many help you develop your brand/identity? Your business is special, and that is how I treat it! Each marketing piece should follow a theme in your marketing arsenal. When I develop your website, brochure business card, logo, etc., they all flow. To see our main portfolio, please visit us on our website.

Our services include the following:

* Branding

In business, there are a lot of competitions. This gives the companies ideas for immeasurable options to find a technique on how to capture customers' attention emotionally on a fixed basis that will last a lifetime. Branding is doing something for your prospects to lay eyes on you as the sole solution to their problem or needs. When you're branded, people tend to trust you; people want to be associated with you because of your prestige, and people fall in love with brands. The success of a company is affected on how the brand of a product or services is seen or interpreted by the customers.

* QR Codes

QR codes or also known as quick response codes are very common in Japan, where it originally came from. QR codes can be read immediately by a cell phone. A piece of information is taken from a transitory media then brings it to your cell phone. QR codes may be seen on a billboard, magazine advert, website or even on a shirt somewhere else. The moment it is placed in your cell phone, it will provide you specifics about that business that permits users to search for neighboring locations, details of the shirt who is wearing it, gives you a link to click for a movie trailer, or may supply you local outlets of free coupons. That's how amazing QR codes are.

* WordPress (Web Design)

Everybody is talking about Facebook and Twitter, but not everybody knows what WordPress is. WordPress is a free software program in the Internet that can be used by anyone to create and maintain a website or blog. If you can edit your content in Microsoft Word, and you can send messages through the Internet with your e-mail program, you can access through your web browser with WordPress.

* Typography

In our everyday life, we are encountering typography somewhere, but we are not aware of it sometimes. Typography is the text on a page on how it is arranged and the appearance in a different form or in all kinds of written communication. Examples where you can see typography are on your e-mail, iPhone application, street sign, a website, a book, and many more. Creative Caldron Dezign can create a well-designed document that will draw the reader into the text on any kind of media.

* Web Traffic

Every day, it seems that it is getting harder and harder to be found on the web. Where do you begin? There are many ways to be found. You can pay for ads or pay per click; you will be found. But, what happens when you stop paying for the ads? All the money spent did what? You have nothing to show for it. We believe in organic SEO. It's about adding valuable content with the right keywords.

* Featured

I have also been featured in (layers) Mac Design magazine last October 2004.

Call me, and we can talk more about your marketing.

We serve Desert Ridge, Scottsdale, Phoenix, Chandler, Cave Creek, Arrowhead, Glendale, and Tempe.

Location

20660 N 40th St
Phoenix, AZ 85050

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Question and answer

Q. What advice do you have for a customer looking to hire a provider like you?

A. What is Branding?

We often hear branding but do we really know what a brand is? A Brand is a something that identifies a good or service of a seller or group of sellers that makes the seller different from the others. This can be a sign, name, symbol, term or design or the combination of all.

In business, there are a lot of competitions. This gives the companies ideas for immeasurable options to find a technique on how to capture customerís attention emotionally on a fixed basis that will last a lifetime. Branding is doing something for your prospects to lay eyes on you as the sole solution to their problem or needs. When youíre branded, people tend to trust you; people want to be associated with you because of your prestige; and people fall in love with brands. The success of a company is affected on how the brand of a product or services is seen or interpreted by the customers.
When should Branding be done?

Branding is the first thing to keep in mind if you want to be successful. Do it for a:

* new company
* new product
* name change
* refreshing identity

What is Brand Identity?

Brand Identity is a visible essential feature of a brand. This may be a logotype, colors, symbol and/or design that when put together it will identify and differentiate the brand in the mind of the consumers. It is something that can be recognized by your 5 senses. Brand Identity nourishes awareness, strengthens distinction, and creates a wide comprehension and significance susceptible.

If you have a powerful brand identity, this alone can bring the company ahead of your competitors. But most of the time, to establish a strong brand, it will take time, money and effort before you achieve your dream stage. Itís not that easy to start by yourself. But Creative Caldron Dezign is here to help you to be identified by your customers for a lifetime instead of them choosing your competitor.

Q. What questions should a consumer ask to hire the right service professional?

A. Hiring a designer is very important. I run into clients all the time that hire a designer because of price. That is not the answer! This is what has happened from bad designers. Customers were not satisfied with design and ended up spending double because of hiring a new designer. Customer haggled price to low where the designer gave up, and the biggest is the designer did not properly set up print files where job had to be redone.

So always ask your designers what their experience is. Never haggle a designer on price, because it can cause problems for your project.

This is the most important! Always check your designers portfolio before you start with them. Their style may not fit your needs. Remember your logo is your biggest investment. It is how customers differentiate your business. Major corporations invest thousands of dollars on a logo.

Q. Why does your work stand out from others who do what you do?

A. I focus on your competition, but also your Brand.

Q. What do you like most about your job?

A. I like helping companies develop and create new success!

Q. What questions do customers most commonly ask you? What's your answer?

A. Is Branding expensive? No, You can be a start up and start your brand. It's about being consistent and also creative.

Q. Do you have a favorite story from your work?

A. I love working with small and start up business's! They are so eager to succeed and take in every idea you present. I am always researching new ideas to help business's become successful, the funny thing is my most successful clients are the small and start up business's.

Here is some ideas that a lot of business have not taken advantage of Qr Codes. Qr Codes are a 2 dimensional bar code that smart phones are able to scan. The Qr code can hold your contact info and store into your customers handset. Qr Codes can also be used for a url link, face book link, and text message.

Another successful tool is wordpress. Wordpress is a website that is easier to manage and very easy to seo. It has a blog already built into it and can many useful plugins.

Q. Write your own question and answer it.

A. What is a QR Code?
Keeping your website updated, innovative and energetic will lead to a great SEO. Google will see that your site is ďaliveĒ when you have a blog, make changes on your web pages, and create new offers in your site. But it doesnít end here; it is a great challenge for new and small business because you also need QR Codes that benefits your business.

QR Codes or also known as Quick Response Codes are very common in Japan where it originally came from. QR Codes can be read immediately by a cell phone. A piece of information is taken from a transitory media then, brings it to your cell phone. QR Codes may be seen on a billboard, magazine advert, web site or even on a shirt somewhere else. The moment it is placed in your cell phone, it will provide you specifics about that business that permits users to search for neighboring locations; details of the shirt who is wearing it; gives you a link to click for a movie trailer; or may supply you local outletís free coupons. Thatís how amazing QR Codes are.
Why do you need QR Codes?

QR Codes are very useful. Here are the reasons why you should have them:

It is more beneficial than a standard barcode because it can store and digitally show large data like:

* URL Link
* Vcards
* Twitter Links
* GEO Coordinates
* YouTube Links
* Text
* Facebook

Instead of scanning through a bulky scanner, you can scan through the modern cell phones and this is a great feature of QR Codes which Creative Caldron Dezign can help you with.
Wondering how the Cell Phones read the QR Codes?

A QR Code Reader, which like a barcode scanner is required by a cell phone to read the QR Codes. It needs to be installed and it will only take a few minutes to have it in your Blackberry, Android or iPhone. Creative Caldron Dezign has the skills to assist you with this.
How are QR Codes generated?

In Creative Caldron Dezign, your QR Codes will be developed for free because it comes with your design fees.
Some Examples on How People Use QR Codes

1. Originally used in tracking parts in vehicle manufacturing.

2. It can add a Vcard contact to the userís device. It can be used in connection cards. By just scanning the codes, it talks to your cell phone. It automatically saves the information on the business card without pressing any key on your cell phone.

3. It can be used in any print advertising material. QR Codes can be seen on billboards, magazines, flyers, posters, print ads and any printed material. When these codes are scanned by the cell phone, it will lead the user directly to the website and no need to type the link to the cell phone.

4. It can display text to the user

These are just a few to mention and in the future expect more QR Codes to be seen around you. As long as you have a cell phone with a camera and had downloaded the QR Code Reader, you can avail of the benefits of this innovative technology. Creative Caldron Dezign can show you more about QR Codes.

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