Introduction: We are a research and business development consultancy that helps companies develop new products and expand internationally through strategic alliances, licensing agreements and acquisitions, including:
Supporting pre-acquisition due diligence with consumer research into brand equities and potential for expansion
Evaluating and helping evolve new products through insightful conceptual and positioning research
Pioneering multinational online research methodologies to support global branding initiatives
Establishing strategic platforms for entry into new markets and creating distribution networks