Rena B. Design

  • San Francisco, CA 94114 (map)
  • (415) 970-1004

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Branding, Packaging, Print & Web Design

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Rena B. DesignSan Francisco, CA$65-95 per hour

  1. You'll be asked a few quick questions that will help describe your needs.
  2. You'll be asked to provide your contact information so that Rena Buchgraber will be able to get in touch with you.
  3. You'll have the option to get competing quotes from other qualified service professionals, saving you time and money.
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We are a boutique design studio specializing in helping small to medium-sized businesses and organizations reach their next level of success through targeted branding, print and web design, as well as packaging and signage. We're focused on food, nutrition, wellness and sustainability.

Working with a team of experts as needed, we're nimble and efficient, reliable and affordable and can provide everything from strategy to copywriting, art direction to programming, focus groups to photoshoots.

The focus is always on smart and elegant design that makes sense and works for YOU.

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Question and answer

Q. What important information should buyers have thought through before seeking you out?

A. Identity:
Have a clear mission statement, target group and business goal.

Web Site:
Know that what I provide is custom web design, with the option of providing programming through a trusted coder. A small site without special interactive capabilities starts at around $2,500 but each project has to be estimated based on the specific needs and circumstances of your project. Think about the specific goals, target market, complexity of information to be presented, whether you have or need photography and have a list of comparable sites that you like.

Print Design:
For print projects, it helps greatly if you have an idea of what quantity you will need, if and when you anticipate changes to the project at some point in the near future. I prefer to spec environmentally sound solutions but am open to finding out about your specific requests.

Q. Why does your work stand out from others who do what you do?

A. • With a genuine eye for both style and function, I start with a thorough evaluation and base all design work on solid strategy
• Track record of time-and money-saving solutions that cater to clients' preferences and budget
• Aside from design work, clients receive guidance and real-world ideas that go above and beyond
• I deeply care about each of my clients, and my main prerogative is to see them succeed

Q. What do you like most about your job?

A. The best part of this job is to experience clients emerge to see themselves, their company and product or services in a whole new light, proudly stepping up to the next level of success.
I work closely with each client and come to deeply care about them and their products or services and it fills me with pride and delight to have made such a tremendous difference in their life and business.

Q. What questions do customers most commonly ask you? What's your answer?

A. Many clients want to know how much I charge for a web site, a logo, a brochure etc. My answer? Depends. The more details you have for me at the time of contact, the better and quicker I can give you an idea of what it would cost. No two projects I do are alike!

Some clients want to know if I design and code web sites. My answer? I design them, and I work with a small network of great coders that I choose according to the specific project's needs. I can also supply layered Photoshop files ready to code if that's how you prefer to work.

A few people wonder if they don't see an example of their type of product or service represented in my portfolio, whether I will be able to understand and do the right thing for them. My answer? I have worked on a wide variety of projects from many industries, and while I try to focus on companies and organizations around food, health and wellness, I have experience in many different areas and enough experience to quickly learn and absorb all about the specific needs of your business.

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