Concert Promotion, Film Editing & Production

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• Provider travels up to 90 miles

Starwood Entertainment Group, LLC is a concert promotion company that was launched in 1983 by Jon Nisby, when he discovered a void in the music business within the rap genre, which has transformed into what we know today as hip-hop. Starwood's niche is secondary markets.

Nisby is a pioneer in the concert promotion industry, as well as an innovator, promoting reggae, new wave, grunge, and alternative, among others. In 1984, Nisby packaged his first multi-city tour with the Bar-Kays, an R&B act that came on the scene in the early 80's. This forty-city endeavor succeeded in drawing a wide range of audiences in a variety of markets worldwide. Nisby is a promoter's promoter, adhering to the changing developments that occur in the music industry in relation to concerts.

Along with concert promotion and production, Starwood offers film production from writing treatments to post-production, including editing and special. With the advent of live streaming, Starwood also offers live HD quality production services internationally.

The media business attracted Nisby at the age of seventeen, as a senior at Foothill High School in San Jose, Ca. when the Radio and Television class went on a field trip to the local public access television station, channel 2b KPAR. Father Berry Verdi ran the station. The video switcher at the station did not show up the day of the field trip, so Father Verdi tapped Nisby on the shoulder and insisted that he sit down at the character generator/effects board, and showed him fades, cuts, wipes, dissolves, and how to load tape and clean the recording heads on the tape recorder machine. The excitement that young Nisby felt that day was indescribable; it sparked the beginning of his career in the world of media. Nisby hired a week later, remained employed there for three years, he also worked in the studio as a camera operator, designed sound/lights, and eventually directing/producing three-camera shoots.

Afterwards, Nisby started a sound and light company while working at the original Guitar Center on 2nd Street in San Jose, Ca. Not only did he learn sound reinforcement, Nisby witnessed the launch of Sequential Circuits, the maker of the Mini Moog and Prophet 5 synthesizers, along with other outboard gear that is a part of the tech revolution. From there, Nisby worked at several recording studios as an assistant manager and recording engineer, doing studio and live engineering. Cross-trained in the entertainment business, Nisby possessed the necessary skill-set to proceed into the area of concert promotion, where he excelled. His talent was again tapped by national promoters to route major artist concert tours from auditoriums to outdoor stadium festivals. In addition to routing tours, Nisby made media buys, prepared analytics of sales/airplay of proposed talent, contracted sound, lights, managed production, and packaged artists for tours.

After developing solid business relationships in the music business, Nisby started Starwood Entertainment Group LLC in 1983, a concert promotion, artist management, film, and music production company. In 1987, he promoted his first tour, Lisa-Lisa & Cult Jam with Expose, across the West Coast. Nisby promoted concerts and worked as a talent buyer for other promoters until 1996.

When the family land development and construction business demanded more of his time, he worked on the project management team as an equipment operator then project manager. During that period, Nisby was cross-trained in heavy equipment operation (Operating Engineers Local 3), and he acquired a Class-A driver's license in order to drive heavy haul tractor-trailers.

In 2005, Starwood opened its newest division web design and graphic arts, a developing focal point of the business today. Nisby has increased his knowledge in film and video editing, web design, content production, and special effects using Apple Final Cut Pro and Adobe's suite of award-winning software, along with other innovative applications.

Currently in production are some concert series.
Please visit web site for more info.

Thank you.

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