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The Right Writer

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Introduction: I am inspired by customers, excited by change, and fueled by a passion for collaboration. I can offer demonstrated results with healthcare multi-site companies as well as a successful track record of communicating key information (across health, financial, energy sectors) to all levels of providers,workers and customers. In your search for a flexible and results driven marcom pro, I can offer political savvy learned through direct sales and communication planning, solid business experience, and expert copywriting skills. WHO I AM The right voice calms a crisis, rallies the troops and connects with customers. My collaborative, consultative style and experience working with diverse teams can: * Increase sales revenue or action among targeted segments through integrated marketing vehicles; * Communicate business decisions and results; * Create a loyal core of customers; * Develop and write compelling copy to inform, unify and motivate target segments. WHAT I DO Organizations who typically hire me are seeking to clarify their communication needs and become more creative about execution. I can help you develop and execute both communication strategies and copy, turning them into bottom line results. Typically, businesses hire me to: * Break through barriers to marketing that prevents increased revenue; * Create awareness for a new service or product; * Translate and define words into benefit oriented copy; * Talk to employees or partners through meaningful communication; * Evaluate data to guide measurable communication and creative strategy. HOW I ADD VALUE Using my marketing and writing background, I can: * Bring creativity to solve complex marketing problems; * Implement new ways of communicating to the customer to deliver more consistent and repeatable business results; * Challenge accepted rules and norms to fuel innovation to change customer indifference to engagement.
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