Q. What advice do you have for a customer looking to hire a provider like you?
A. Watershawl’s mission is to add value to its customers and its community. It does this by using web technology to help businesses sell products and services, keep organized and productive, and be more efficient.
Watershawl uses web technology to help businesses:
Sell products and services
Keep businesses organized and productive
Fix or improve computing experiences
Q. If you were a customer, what do you wish you knew about your trade? Any inside secrets to share?
A. Watershawl believes in the multiplying power of technology. Things built or written once can be used and spread over and over again. We start with a great web platform – WordPress. Then we build a web site on top of that. This becomes your home base for content marketing. Your website should first and foremost reflect your business plan, your culture, and your personality. After that it’s nice for it to be expandable, editable, and SEO friendly. Watershawl Web Design and WordPress allow for all of that and our web designer with a business analyst background, Erich Stauffer, will guide you through this process.
The second tier is promoting the content you’ve helped create on your new website. This involves setting up and populating social spaces like Facebook, Twitter, and Youtube and getting people talking about your products and services. We can also monitor what people are saying about your business – good or bad – and respond. Social networks are not your home base, but rather a multiplier of the content created for your home website. That is why it is so important that your website have the ability to add blog posts, change content, and add new material, pictures, and video. Every piece you add is a new opportunity for another client to get in front of your business.
Q. What questions should a consumer ask to hire the right service professional?
A. Watershawl’s computer technician, Erich Stauffer, has experience with managing Windows 2003 servers and Microsoft XP networks, but as some companies move to Server 2008 and Windows 7, other companies are moving away from Microsoft Exchange and towards cloud services like Google Apps. Instead of managing your own hardware, why not pay a seat fee per month to host your office applications in the cloud with one of the biggest technology companies in the world? The difference can be seamless to users, allowing them to continue using Microsoft Outlook. They’ll also get to share and edit documents together, share calendars, and almost everything Microsoft Office can do, for a fraction of the cost.