Dragon Technology Consultants Corp

  • Grand Rapids, MI 49508 (map)
  • (616) 633-8992

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Internet Marketing Management Services

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Dragon Technology Consultants CorpGrand Rapids, MI

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We are a full-service marketing promotional business that encompasses Internet marketing web sites, photography, and web site hosting/management. Visit our web site for a comprehensive listing of what is included in our offerings.

We have well over 35 years experience in marketing, technology, financial entities, manufacturing, services, retail and wholesale products, professional photography, medical services, and non-profits as well as profit-making organizations.

Most of our current clientele have been with us for over ten years.

Internet Marketing includes site creation and management for one low monthly fee.

*Includes all Social Networking functions with Twitter and Facebook.
*Includes all changes and updates.
*Includes newsletters through constant contact which has any kind of notification available to it.
*Includes one domain and subsequent yearly renewals. *Includes email services.
*Includes marketing consulting on how best to utilize Internet to market your services and products.
*Includes a simple widget database for up to 20-SKU's.

Additional costs for more widgets.

Picture Man Photography is our photography group and encompasses industrial, commercial, private, families, events, social affairs and other photography as may be needed.

Partner Stores group manages our widget and affiliate marketing.

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Question and answer

Q. Describe the most common types of jobs you do for your clients.

A. Medical, Business Services, Restaurants, and the Entertainment industries.

Medical includes one to five person practices.

Business Services include one to three person organizations.

Restaurants include bars, taverns, sports entities where alcohol is served, and other forms of entertainment.

Entertainment includes television producers/product services, night clubs, modeling agencies, astrological, and comedy shows.

Q. What advice do you have for a customer looking to hire a provider like you?

A. Check out our work. We provide links on our web site that show all of our current work, including how to contact our clients for their opinion. We want you to call them.

We want you to know what we know how our clientele think of us. Ask our clientele why they chose us and why they have stayed with us through thick and thin.

Q. What important information should buyers have thought through before seeking you out?

A. First and foremost you should have some idea of what your company does, where it will be in 5-years and 10-years, and have decent cash flow.

Second, a business plan, even if rudimentary.

Q. Why does your work stand out from others who do what you do?

A. No one in our industry has the same business model. The reason is because we have a flat fee per month regardless of the amount of work produced.

Our business model features an offer you will not find anywhere else to the extent of what we have for you. Our features are available within our pricing package. You have the choice as to which features fit what you need today. And, in six months, if you want an additional feature or features, we begin to incorporate them, from that list, without any additional costs.

The model is based on what small business owners with fewer then ten employees require for their marketing budgets. Although, we won't turn down larger organizations, up to 100 employees, if they solicit our business model processes.

We don't do just web sites, we manage the entire initiative for a low monthly fee. We include many features without any additional costs. We write a 1-year contract that spells out our responsibilities as well as those of the client. You might say the contract behaves like a business plan.

Q. What do you like most about your job?

A. Because we support small business with 25 or fewer employees. We feel this group is the forgotten group because most other business models are geared to higher paying/profit returnable fees.

Our fees are geared to the tight budgets that small business endure while doing a good job themselves with their customers.

Q. What questions do customers most commonly ask you? What's your answer?

A. How much do you charge to do just one web site and then walk away? Our response is that we don't do web sites and walk away. If our clients insists that this is what they want, we walk away.

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How long does it take you to create and execute a web design to where we like it? Our response is the initial design once the go-ahead is given is about 30-days. However, we have incremental steps within that 30-days where we consult with the client as to what they like/don't like so far. If there are no changes and they like what they see, the time line holds, which assumes a prompt response.

Q. Do you have a favorite story from your work?

A. Because we understand SEO (Search Engine Optimization), our service clients usually hog the top ten listings within the major search engines. And, we may nothing for those positions.

Q. How did you decide to get in your line of work?

A. Way back in the day, around the mid-90's, we were being dragged from the BBS environment to the newly found commercial edition of the Internet. We asked around as to how to create a web site and met with people who thought we had a bank roll amount of money to spend.

One person wanted over $1,000 to teach us HTML. Another person said he could build us a shell for $300. We contracted with the $300 person. Little did we know what we were in for when it came to costs.

Once the shell was build, we liked what we saw and asked the $300 person to duplicate one page six times. He did that for $75 per page. At first we thought that was reasonable, until we taught ourselves HTML. That is when we found the duplication of a page was a five second process. He charged us for our ignorance and made the equivalent of $450 for 30 seconds of work.

That is when we decided to make things right by offering services to small businesses which would be affordable every time, all the time. We studied the competition, did much reading, and chose a business model which became a winner for many businesses. Given our business and educational background, anything we did to assist business with 25 or fewer employees was a win-win for everyone, including single proprietorship's.

Q. If you were advising someone who wanted to get into your profession, what would you suggest?

A. We were lucky a few years ago when, as a volunteer producer for Internet services for a local community television station, we hired a programmer to update web sites. As it turned out, the general manager had a different idea and wanted to create not only a completely new web site but several sub-webs. The person we hired only knew template based systems.

Our job became one of mentoring from the get go. Today, he has adopted our business model in a limited format. He has grown his business one one client to over 50 clients on this limited business model.

Given that experience, two things come to mind for anyone wanting to jump into the mix of Internet services.

The first one is education. Having a business degree with minors in business as well as technology will help you to understand the business of working with business people.

The second one is to find a mentor and work with the mentor for at least 5-years so as to fully grasp how to shape your business for success.

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