Introduction: In addition to my lifelong passion for the written word, I'm a thinker with a proven ability to grasp core strategic challenges. And I'm a doer who can develop the creative communications you're looking for.
I have more than 20 years' experience in journalism, politics, corporate communications and advertising. That includes 13 years as an award-winning copywriter in B2B and B2C direct response, broadcast, digital and print, developing ideas that get noticed and campaigns that persuade customers to buy what you're selling.
My expertise includes the following types of copywriting:
- Direct mail, brochures and inserts
- Print advertising
- Websites, landing pages, banners, emails and enewsletters
- Corporate blogs and other social media vehicles
- TV, radio and telemarketing scripts
- Point-of-sale retail communications
- Product name and tagline generation
- Sales collateral and corporate communications
- Advertorials and magazine articles
- Speeches
- Press releases
- Proofreading and copy editing
Looking for art direction services or a creative team for your project? Just ask!