Q. Describe the most common types of jobs you do for your clients.
A. I am able to provide my clients with agency quality advertising design for web sites, landing pages, Flash animations, branding, logo designs and top notch photography to best represent their business to the world.
Q. What advice do you have for a customer looking to hire a provider like you?
A. Look for experience. The art and graphic design field is filled with new artists looking to create a name for themselves and often they will over hype their credentials or abilities in effort to score business. While they may be able to do what you seek, your best interest lies in the hands of someone that has the experience to give you suggestions you or the less experienced artist might not consider. The experienced artist will also be able to provide the correct file format for any medium allowing easier collaboration with those that will be reproducing it or publishing it.
Q. If you were a customer, what do you wish you knew about your trade? Any inside secrets to share?
A. As a customer, one needs to consider how to not get lost in today's barrage of advertising by keeping things simple and not trying to advertise everything on our shelves. Instead, better results can be had from focusing on less and choosing items that are more likely to get customer's attention.
Q. What questions should a consumer ask to hire the right service professional?
A. Do you have experience and or training in advertising, marketing or branding?
Q. What do you wish customers knew about you or your profession?
A. Just having the software and ability is not enough to be considered a professional. Professionals will have the experience and training to make the best use of the software to deliver consistent and quality work that makes a business successful in today's competitive world.
Q. How did you decide to get in your line of work?
A. Growing up as a kid, I watched my father build his career as a commercial artist where he started out with pens and markers and moved up to computer graphics. I always excelled in my art courses throughout school and was encouraged to consider art for a career. Upon completion of my commercial art degree, I was offered a position as advertising designer for the same newspaper my father had worked for and followed in the same footsteps. Our career took different directions however as my father followed his career into editorial graphics and I followed my path into interactive online design.
Q. If you were advising someone who wanted to get into your profession, what would you suggest?
A. Make sure design is something you are passionate about before making it your career. The field is more competitive than ever because it is being sourced on a global basis leaving designers to compete with larger numbers and often for less in return. Learning to apply design to various forms of media will be a great asset and prove your skills to be more valuable.
Q. What is your greatest strength?
A. My greatest strength lies in my ability to design for a variety of mediums and formats with attention to detail and emphasis on impact for the client. Whether the need is for a photograph, giant outdoor billboard, small business card, database driven website, animated Flash banner ad, e-newsletter or just a logo, I can deliver an eye catching product that is sure to bring any campaign to life with a sense of professionalism.