Introduction: Over ten years of experience in the field of marketing, web design and development, graphic design and Search Engine Optimization.
• Lead and manage the Creative team in development and execution of creative
• Drive all Creative & Marketing solutions from conception to completion. Brand development and positioning, sensitivity to customer acquisition and retention, and an understanding of how design requirements are integrated with a company’s business model and product marketing strategies able to manage design requirements within schedule and resource constraints.
• Provide creative direction and vision for all print materials, while overseeing and ensuring all elements that require creative execution coincide and support the corporate brand
• Implemented first end-to-end, lead-to-opportunity analytics in the company using Salesforce CRM
• Analyzed, monitored, and evaluated marketing efforts for effectiveness, implementing changes as needed to ensure campaign success
• Experience with Steelbrick CPQ
• Online marketing campaigns planning, development, and management to help analyze ROI and monetize initiatives
• SEO skills- Improved the visibility of a website in search engines via the "natural" or un-paid search results
Finding a creative way to solve a problem and connecting with people to help them solve their problems.