Social Media Strategies
About this pro
I'm an experienced Digital Marketing Strategist with over seven years of experience, based in Los Angeles with an emphasis in social media. In my most recent role at Capitol Records, I managed digital marketing and did heavy social strategy for Capitol artists such as Sam Smith, Tori Kelly, Ne-Yo, Beck and Bastille and oversaw all digital platforms including email campaigns, website re-design and optimization. Prior to Capitol, I oversaw all things digital for music management/tech incubator Atom Factory which included recording artists John Legend, John Mayer, Meghan Trainor and Miguel as well as early stage social strategy for Genius.com, Songza and The Skimm. I'm heavily versed in all things strategy/digital/social media especially maximizing and utilizing high dollar online ad-spends effectively with platforms such as Facebook, Twitter, and Instagram. Currently I freelance and handle digital marketing for brands such as iHop, G-Star Raw and Universal. I'd love to work with any small business and help them find new customers using social media. I love helping small businesses and musicians fine-tune the online approach to help them drive more money online and use social media to help find new customers.
- What should the customer know about your pricing (e.g., discounts, fees)?TBD
- What is your typical process for working with a new customer?Typically I start with a scheduled phone call or email introduction to find out exactly what the short term and long term goals are. I like to make sure that what we're doing here short term is working toward the long term strategy. Once we diagnose that then I craft an overall social strategy and follow back up with the program and start the execution.
- How did you get started doing this type of work?I've been a product of the internet for 7+ years with a passion for all things social. The evolution of it was extremely interesting to me and I've surrounded myself with great mentors who taught me great things in the space.