In 2016, memorable events meant looking good, arriving in style and having the photos to show for it. Photo booth rentals (with props!) prevailed over classic photography. Bold makeup with add-ons like false eyelashes trended in party prep sessions. Pop music reigned on the speakers, bartenders served at both formal and casual events, and party performers like magicians, tarot card readers and professional Santas were in high demand to get the ambience right.