Introduction: I am a results-oriented business professional with an MBA and a broad range of marketing experiences who enjoys successfully assisting an organization to the next level.
I have hands-on, as well as staff and project managerial experiences in many areas of marketing and communications, including, but not limited to, the following:
* Creating, art directing, writing, editing and proofreading various marketing materials and communications, including print and online advertising pieces, direct mail pieces, sales collateral, website content, email marketing promotions, and press releases.
* Developing and project managing integrated marketing campaigns for sales teams and events.
* Editing and organizing books and technical manuals.
* Overseeing the design and operational fulfillment for lead-generation materials and campaigns.
* Managing and implementing various areas of events and attendee acquisition, sponsorship marketing, sponsorship fulfillment and event signage/materials development.
* Overseeing division-wide cross-departmental projects.
* Public relations efforts and social media strategy.
* Website development and website content management.
I have worked with various clients, such as IBM, Dell, Cisco, Lenovo, VMWare, and Verizon among many others in my role as director of marketing services. I have also worked with CDW-G, PC Mall Gov, Canon, and Sony during my time as marketing director of the Education Group for 1105 Media, an L.A.-adjacent B2B publishing and media company.