Kristen has been my web partner from the very creation of my website to the ongoing maintenance. In the beginning, Kristen created a beautiful website design from a handful of written statements about my business and myself, a logo, a few photos and some color scheme preferences that I dumped into her lap. She took that mayhem of information and organized it into a visually stunning and functional online representation of my business. She held my hand through the whole process. She started with the basics such as what’s a ‘Theme’ and how to choose the best theme for my website. She soon got me up to speed on all the different components that make up a website. Understanding all the pieces helped me work closely with her to design a website that really met all of my needs. My business website is now one of my best marketing tools. I refer current and potential clients to my website all the time to learn the details about the services I offer, my design style and process, my prices and how to contact me. Kristen even designed a password protected area on my website where I can offer access to special training information and videos that I wish to make available only to my clients and not to the general public.
Once my business website was up and running, Kristen has worked with me to teach me the basics of how to administrate parts of the website myself. Although this might not be something everyone would be interested in performing, for those of us who have the skill set, knowing how to perform basic changes on the fly allows me to keep my website more responsive. I can update my pricing, add photos to my gallery, post blogs on current seasonal topics, etc. Kristen’s custom training videos and in-person web meetings have been instrumental in developing my website admin skills. Partnering with a professional like Kristen has been instrumental in the development and maintenance of my business website. I couldn’t have done it without her!