Introduction: -Performs market research and competitive analysis for a client's brand and products in order to develop a strategic marketing plan and/or a social media marketing plan, and aids in execution of those plans
-Works with each social media client to develop a strategy specifically for their brand and/or product, and then trains them on how to use social media for maximum visibility, impact, and results
-Provides a wide array of social media account management options on platforms such as Facebook, Twitter, LinkedIn, Google+, YouTube, Pinterest, and Instagram for clients that hire me to execute their social media strategy
-Tracks metrics for social media clients using programs such as Sprout Social and Google Analytics to determine campaign effectiveness and/or ROI
-Writes copy for, or proofreads and edits, marketing materials such as brochures, websites, blogs, literature, press releases, white papers, and more