Michael Cala Media

Introduction: I am a writer and experienced media professional who solves internal and external communications problems, or enhances current communications and marketing efforts. I can take an idea, product, or process, and communicate its value to disparate audiences ranging from physicians and technology specialists to healthcare consumers and the general public. My strengths are in physician communications, consumer health and wellness, and interactive education. However, I write to general audiences as well. Whatever the assignment, I develop sprightly, targeted copy for individuals, company profiles, Web sites, brochures, magazines, and other communications projects. My rates are reasonable and my clients are always satisfied.