What should the customer know about your pricing (e.g., discounts, fees)?
Yes, I keep everything simple. My clients know everything upfront and I offer them terms if they need more time. My basic terms are 50% to start and balance in 30 days.
As for 2016 and beyond I have created a retainer system for larger businesses that need monthly reports on their ROI, and website changes & upgrades based on monthly user feedback.
All my clients know exactly what the costs are upfront - I never hide fees or rates or pad my invoices with bogus expenses.
What is your typical process for working with a new customer?
Simple Steps I take:
1 - Introduction
2 - Discovery (of your business & pains that are hurting your business)
3 - Planning (build a path to resolve your issues)
4 - Conversion Strategy (based on customer feedback & research)
5 - Building stage (Website, App, Campaign)
6 - Testing
7 - Training of staff
8 - Reporting of ROI (every 30 days to see what needs improved)
What education and/or training do you have that relates to your work?
I never stop learning about my industry - online marketings & HTML5 and everything related to my field. I stay current with the technology as much as I can.
I am currently building android apps and chrome add-on apps new added skills to assist my clients plus Inbound Marketing, Facebook Campaigns, and social media marketing is also part of my new skills set.
How did you get started doing this type of work?
I wanted to learn how to promote my own artwork online so I taught my code back in 1999. Over the years I have had classes online and offline to keep my skills current.
What types of customers have you worked with?
Have been the most common types of clients do I work well with all types and offer insight into the business process of the project.
Describe a recent project you are fond of. How long did it take?
I helped a client by cleaning up her image & old website and marketing materials. In order for her to attract the right clients for her business. Thanks to me she is getting new clients & prospects everyday and her business is growing.
What advice would you give a customer looking to hire a provider in your area of work?
When seeking advice from web professionals you should ask the following questions: (1) can you get results or find me more customers,
(2) beware of web professionals that claim they know it all or can do it all.
This industry is forever changing no one professional knows it all. We all seek advice from other professionals when we need help. That does not mean we are unskilled. We all need to be refreshed from time to time.
What questions should customers think through before talking to professionals about their project?
I want customers to know how much a new customer means to your business. The cost of getting a new customer is vital to knowing what it takes to grow your business. As a professional marketer, I can only push you as far as you are willing to go. If you are afraid to grow your business, then I can do little to help you. If you are afraid but willing to take a chance in order to see results, then I am more than able to take you to that point in your business.
I am dedicated to finding results for my clients during the process and long after the project is done. New tools are always being developed and I look out for them for my clients if I believe it would benefit them.