FAQs
- What should the customer know about your pricing (e.g., discounts, fees)?
Varies but based on $50 - $60 hour for professional services plus expenses. Murals generally range from about $7 to 12 per square foot depending on variables related to each location and mural detail.
- What is your typical process for working with a new customer?
It starts with a conversation. Every customer has an idea of what they want. The first part of my job is helping them refine and explain it in such a way as I can begin conceptualizing and visualizing it well enough to begin to put the idea into visual form. I ask a lot of questions to understand what visual style fits their idea or purpose. Early on I'll want to visit the location of the work, get a sense of how the work fits into the existing architecture and the condition of the surface on which the mural will go. We'll talk about the different ways creation of the mural can occur, depending on factors including whether painting directly on the wall is practical or too disruptive (as in an existing open for business commercial enterprise). Those conversations lead to a decision on method, schedule, adjustments to bid pricing, and installation. Once we're on the same page on everything, and an agreement is reached then I begin preparing detailed design proposal drawings/renders showing the potential future work incorporated into photos of the site location taken during the first visit. Feedback results in refining the art concept sketches shared via email or text until the design is approved when I begin scaling it up to full size in the method agreed upon. That might be paint on the wall itself or on canvas or vinyl done in my studio for later installation on site or printed from high resolution digital painting onto vinyl or wall paper to be installed. But it all comes down to having discussions face to face or via phone.
- What education and/or training do you have that relates to your work?
BAAS interdisciplinary management with an art direction focus - SWTSU 1984, MA photojournalism UT Austin 1990, ABD PhD Advertising Psychology UT Austin. Studied painting under Simon Michael, Texas Impressionist. Years as Exhibit Department Designer for the San Antonio Museum Association.