Your Greatest Self | Personal Development Coaching

Phoenix, AZ

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About this pro

How does your business stand out?

My coaching is centered around seven simple steps for reaching your goals. These steps bring my clients clarity of purpose, fired-up motivation and a clear path to success. With over 20 years in personal/professional development training and as a certified transformational-life & business coach I have the background and experience to get you where you want to go. Author of The Success Habit Secret: A 21-Day Success Program. Providing the support to create a winning action-plan for success in reaching your goals.

What do you enjoy about the work you do?

My favorite part is working with clients open to exploring new possibilities for reaching their goals that they hadn't thought of before. I enjoy when clients apply my seven step goal achievement process to reach their goals and create an exciting lifestyle.


Phoenix, AZ 85016

Background check


Years in business


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5 Reviews
  • Gordon S. Sep 5, 2017
    Life Coaching
    Verified Review
    not applicable
  • Helen A. Feb 17, 2014
    Life Coaching
    Verified Review
    Edward helped me to organize my time and set goals in regards to furthering my education . The most important take away for me is that if you want something you will put the tools in place to make it happen . You can also create new habits that will help you reach your goals . I am impressed with Edward's continuing communication with me to keep me on track . Five stars are earned and well deserved . We will continue to meet and hopefully soon .
  • Joelle D. Jan 15, 2014
    Edward Aldama brings results. it's as simple as that. Aldama Life Coaching has some very simple and powerful methods that enable one to achieve one's goals. It's working for me! His coaching sessions typically last an hour. Its an hour jam packed with information and tools for success. The Seven Secrets to Success book that Mr. Aldama has published is a very helpful book to go along with the coaching sessions. I plan on being a client of Aldama Coaching for a long time. The best money I've ever spent!
  • Shari H. Jul 31, 2013
    Edward has a talent for shining the light on the pitfalls you may be too close to see. Once I could "see" it was easier for me to move in the right direction. I am so glad I hired Edward. And, our sessions over the Internet via Skype were just as great as being there in front of him. – Shari H., Chicago, IL
    Edward A. Jul 31, 2013

    Woo-hoo! Thanks Shari, you're very kind!

  • Lynn W. Feb 9, 2012
    I've had the pleasure to know and work with Edward Aldama for several years. In both personal and professional situations Edward has been a true inspiration and a valued source of new creative ideas. Walter Chrysler wrote " the real secret of success is enthusiasm". Edward's secret of success is challenging the best in everyone he touches through enlightenment, entitlement and a systematic path to enrichment. I will continue to call on Mr. Aldama as I expand in my career.


What should the customer know about your pricing (e.g., discounts, fees)?
$85/hr. Phone or Skype sessions, $95/hr. in-person. Discounts available for prepaid sessions of two or more.
What is your typical process for working with a new customer?
During the intro call we explore what the client is interested in achieving and then brainstorm a few ideas for action. Once we have a clear idea of where the client's goals, we schedule on-going sessions to develop a solid plan, track results, celebrate successes and encourage continuous improvement.
What education and/or training do you have that relates to your work?
Certified Transformational Life Coach, Business Coach, BS in Business Management, Masters of Business Administration. Over 30 years of business management/development experience in aerospace, information technology and education.
How did you get started doing this type of work?
I transitioned from years of developing self-directed, self-motivated employees and found a path to extend those skills to individual clients through the country.
What types of customers have you worked with?
Professionals, students, single, married, divorced individuals interested in personal growth through a proven goal achievement process.
What advice would you give a customer looking to hire a provider in your area of work?
If the client is serious about personal development then working with a coach will help accelerate the change through improved focus, a solid plan of action and accountability.