HWA Business Coaching and Consulting

Introduction: Coaching and consulting experience Hertha Wolff-Arend has her roots in international business. She worked for many years as managing director for major network advertising agencies. She has extensive international business experience and global knowledge. Hertha's strength in coaching lies in supporting coaches in efficient and constructive communication, developing clarity in their leadership and relationships in general as well as in facilitating an open and efficient work environment that respects and acknowledges the accomplishments of the individual and the team as a whole. Hertha also has extensive experience in the communications industry (advertising and marketing), consumer goods and the service industry in general. Key areas of coaching expertise * She is coaching the owner of a local marketing agency in her strategic leadership skills as well as giving support in the hiring and assessment process for job applicants as well as incumbents. Hertha's support enabled the company to restructure the teams and create more efficiency and business success. * She is coaching a managing director in a banking firm in communication skills which improved the ability to present the managing director's abilities and the firm's services. As a team leader of a big corporation in the banking industry, the result led to creating a stronger position within the corporate group. * Coaching the CEO of a trucking company in his leadership skills focusing on his relationship skills for better team performance as well as for better cooperation with the owner of the company. Conflict management and transitions/changes at the company played an important role in the coaching program since the company was on the verge of being sold or completely restructured. * Coaching focused on individual efficiency of a managing director that helped to establish a new field of business within the company. As a result, the managing director has been able to increase the profit of that field as well as gain recognition from the other members of the board of directors and the team. * Coaching individuals struggling with life issues such as lack of self-regard, fighting the inner critic, dealing with personal losses and disappointments. Hertha is also a certified equine guided educator and facilitates workshops with horses and people to support them in their leadership and team building skills.