What should the customer know about your pricing (e.g., discounts, fees)?
My pricing system is not complicated but I am going to give some pricing scenarios to demonstrate the need for my services:
Issue: you have purchased over $100.00 of make up and do not use more than 30% of them
Solution: You'll learn to create an easy way to separate the 'looks' that will allow you organize those everyday items/products you love and store or put away those products which are simply 'glitz and gloss' and used less frequently, only occassionally
Issue: you have one question that you'd like answered about creating a signature look for work or evening
solution: in 2 sessions I show you both day /nite looks
Issue: you want to purchase more make up, but don't know where to shop or what to buy
solution: we visit either your favorite department store or one that I recommend and we find 2 looks and generally spend under $100.00 for these items
The answer to the 3 situations above all cost the client one visit fee of $45.00
I have more elaborate packages that can include a visit to the store then back to the clients home or studio where they're being photographed for a headshot, prom pic, sweet 16, quinceanera or pre-wedding shot - those visits have ranged from $45-125.00 I am very reasonable and work with ALL budgets - even pro-bono work if I know in advance of the situation!
What is your typical process for working with a new customer?
We have a brief conversation on the phone as to the time frame and the desired outcome.
We make a plan to me there meet at a mutually agreed-upon store for the purchase of new items or I come to their home or office and review their items and then we do a trial *(highly recommended) or schedule a time to come for the event.
What education and/or training do you have that relates to your work?
I pay attention to trends and I apply "real life" to all situations!!
How did you get started doing this type of work?
I've been working in corporate America for 15 years, then started my own business 5 years ago and have maintained this fun part time job that I love!
What types of customers have you worked with?
I carve about a four hour period of time to meet the client at the appointed place that I feel is appropriate for their age and where they are in life and we start shopping!
Describe a recent project you are fond of. How long did it take?
A young lady came to me (young to me is under 25) and asked for a complete make over - when we were done - she purchased 2 items from the store where we agreed to meet, found out and was delighted to know that the small case of make up she already had provided tons of great use but she just did not know what to do with it. After 45 minutes of trying on several things at Sephora, she realized she had most of the items I suggested and when we returned to her car she opened up her cosmetic bag of 'tricks and/or treats' as I like to call it...she showed me that she did, indeed purchase a lot of the fun and trendy items suggested to her by a previous cosmetic salesperson but did not know practical ways to apply it quickly and effortlessly...the things she purchased was smokey topaz pencil and dark blue pencil - both amazing colors to enchance hazel eyes depending on the situation!
What advice would you give a customer looking to hire a provider in your area of work?
When I speak to someone seeking make up advice I like to do a 10-15 min. intake to get an idea of what timeframe the person would require - some women want a quick fix - others want a revamp of their cosmetic wardrobe.
My advice when you're shopping a 'stylist' in the arena of makeup/cosmetics is COMMUNICATION - all good relationships begin with this precept!
What is the IDEAL outcome of hiring me - more make up - less make up - re-vamp your current make up ?
My goal is to help you achieve YOUR goal - for me, someone who has vitiligo, a skin pigment condition, I searched high and low for someone who knew what 'pigment load' was...in short - the higher the pigment load in a cosmetic product the richer the coverage. My skin is mottled, which means there is a patch of normal colored skin next to a depigmented/no melanin skin patch - so - having a good coverage means alot to me. I finally found 2 products that are not super heavy to hide my imperfections...but it took YEARS! I can entirely cut out the process by bringing you or meeting you at a cosmetic supermarket like Ulta or JC Penney's Sephora so it cuts out the time aspect!
What questions should customers think through before talking to professionals about their project?
There are classic items to buy and there are fun and frivolous items to buy, what people don't realize is when to spend real money on the items that matter. I will share those tidbits of 20 plus years with you.