The Eisen Agency
About this pro
There are many fine agencies in our area, and across the country, but there is one simple thing that our firm does better than any other -- we integrate the work based on a solid, planned out program that will actually help our clients be more profitable. Many agencies will show pretty ads and pull reports of clips, which we think is all well and good -- but is just the basics. How that working together to create "lift" for a client we believe is the critical question.
- What advice would you give a customer looking to hire a provider in your area of work?do your homework and make certain you are a match for the type of agency you need. Ask about revenue of the firm, are they too big, too small or just about right. Consider, if you're marketing program budget is $100K and the firm bills $100M, you are only 1 percent of their business, meaning you'll get about 1 percent of their time and talent. Bigger is not better, smaller is not better -- find the best fit. Once completed looking at budgets, now understand the available talent. Do you need strategy or grunt labor? a combination? Do you need creative or do you need media relations? Integrated work? marketing strategy and online? Ask lots of questions. For an agency checklist, check out: http://theeisenagency.com/home/diy/