Jim Basquette - Coldwell Banker - Basquette Real Estate Group

Cincinnati, OH

About this pro

How does your business stand out?

I think the Cincinnati Enquirer article about being chosen as one if the "50 Top Realtors on the Rise" in the nation says it best as to why we were chosen: "They were judged based on their success during the last year by incorporating today's best sales and marketing practices, customer service, technology skills, business save and negotiating prowess" To see the entire article go to our website and look in the "Jim in the News" tab.

What do you enjoy about the work you do?

I like working with people. Buying or selling a home can be stressful so I try to relieve some of the stress by keeping my clients informed and keeping calm myself. Seeing the happiness that the sellers experience when their home sells quickly for for a good price or a buyer who has purchased their dream home is very fulfilling. I love that part of my job. I also like the details of every transaction and I have a good system for making sure nothing is left to chance. Realtors do much more behind the scenes that most people think.

Location

Cincinnati, OH 45248

Q&A

What should the customer know about your pricing (e.g., discounts, fees)?
The pricing is not complicated, but often misunderstood. Buyers do not pay a commission when buying a home. The seller is paying the commission of both the sellers agent and the buyers agent. A buyer does not save anything by not using a buyers agent. The seller pays the same commission either way so buyers should use an agent in the search for a new home. It could save them thousands of dollars. As a seller, you pay a percentage of the actual sale price of your home and if your home does not sell, you pay nothing. The agent pays for the staging consultation, photos, advertising, sign, website and everything.
What types of customers have you worked with?
For Sellers, we do excellent marketing of their home and use upgraded exposure on web sites like Zillow, Trulia, Realtor and Homes so the listings show up first and get more exposure. We also help sellers prepare their home for sale by providing a consultation from an Accredited Home Stager. We then use professional quality photos to make the home look as good as it can. This leads to more showings and more offers. 44% of our sold listings sold in 30 days or less. 25% sold for full price or higher. It pays to use a listing specialist.
What advice would you give a customer looking to hire a provider in your area of work?
Do your research, if selling look for someone good at marketing and provides the services you need like professional photography, home staging, extensive marketing and negotiation skills. Go to our website and see the articles for sellers. There is one on staging and one called "How Sellers Should Choose a Real Estate Agent".
What questions should customers think through before talking to professionals about their project?
I wish buyers and sellers realized that not all real estate agents are the same. There are huge differences between what agents do for their clients and the results they get. Buyers and sellers should take the time to compare and not just work with a friend or relative, but to select the agent best suited for the job they need done whether it is buying, selling or both.