Refract Films
Rollis Fontenot Inc. | Refract Films
Professional Video Production (Filming & On-Camera Direction)
We help businesses, entrepreneurs, and executives capture high-quality video and photo content using professional cinema equipment—so you walk away with clean, polished assets ready for marketing, hiring, or brand growth.
Our focus is filming and production. We keep the process efficient, high-quality, and straightforward.
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What We Do Best
• On-site video production (commercial, branded, and promo content)
• Professional photography alongside video shoots
• Owner interviews and testimonial-style filming
• Clean, well-lit, high-quality footage ready for use
• Structured shoots that maximize content captured in a single session
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On-Camera Direction & Interview Expertise
One of the biggest differences in our work is how we guide people on camera.
Rollis has interviewed 400+ leaders, executives, and professionals—from frontline employees to leadership teams at organizations with up to 20,000 employees.
That experience shows up on every shoot.
We help you:
• Feel comfortable and confident on camera (even if it’s your first time)
• Speak naturally without sounding scripted
• Present your business in a way that builds trust
• Capture messaging that connects with customers or candidates
If you’re being featured on camera, we guide you through the process so you come across polished, clear, and professional.
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Content That Serves a Purpose
We don’t just show up and film—we help you capture content with a clear use in mind.
Whether you’re looking to:
• Attract hard-to-find employees
• Promote your business to new clients
• Build credibility through video and social media
We help shape the shoot so the content actually supports those goals.
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Photo + Video Content Packages
We often combine video and photography in the same session so you leave with a complete set of usable assets.
This can include:
• Video footage for marketing or internal use
• Thumbnail-style images for video platforms
• Corporate headshots or branded photos
• Website and social media imagery
The goal is to give you content you can continue using long after the shoot.
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Production Options
Solo Production – $150/hour
(4-hour minimum – $600)
Ideal for efficient, focused shoots.
Includes:
• Professional video + photo capture
• On-camera direction and interview guidance
• Lighting and audio setup
• Sony FX9 cinema camera system
• Sony A7R5 photography (when needed)
• Professional wireless audio (Hollyland)
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Enhanced Production – $210/hour
(4-hour minimum – $840)
Includes a second team member for expanded coverage and a higher-end final result.
Benefits:
• Additional angles and supporting footage
• More complete coverage of your business and environment
• Faster, smoother production flow
• Greater flexibility during interviews and movement shots
Most clients choose this option for a more complete content package.
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What to Expect
We come on-site, guide the shoot, and capture everything efficiently.
Typical sessions may include:
• Exterior and interior footage
• Customer experience and environment shots
• Professional photos
• Optional on-camera interview with high-quality audio
All footage and photos are delivered electronically via Google Drive.
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Editing & Marketing Support (Optional)
If you need editing, advertising, or help turning content into leads or hires, we can support that separately through our partner companies:
• Ascend Sync Inc – Marketing, advertising, and media buying
• HR Maximizer – Recruitment marketing and hiring support
This keeps your production cost efficient while giving you access to full-scale support if needed.
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Who We Work With
We’ve worked with a wide range of clients—from solo entrepreneurs to organizations with thousands of employees—delivering consistent, high-quality production across industries.
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About Rollis
Rollis is a producer, interviewer, and video content creator with a background in marketing and storytelling. His experience interviewing hundreds of professionals allows him to help clients look natural and confident on camera while capturing content that supports real business goals.