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Shine PR Etc.
Shine PR Etc.

Shine PR Etc.

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Introduction: I deliver what bigger marketing companies can't - excellent results for a fair price that small businesses can afford. My clients can always count on me to focus on the details, so they don't have to. I’m also very selective about my client choices, simply to ensure that I can dedicate my time and effort into the people I believe in and the work they do. If the job is too big or out of scope for my own expertise and pool of talented resources, I will be up front and happy to point you in the right direction. I’m never greedy at another’s expense. In fact, Shine PR Etc. regularly donates to charity, loves doing volunteer work, and provides discounted services to organizations in need. Along with my own expertise, I have built an extensive list of preferred vendors, top venues, sponsors, consulting partners, media relations, and other valuable resources to provide my clients with detailed attention and achievable results. "I admit, I'm a bit of a ringleader - tell me what you need and I call in the big guns." ~ Michelle Ranae Nelson, Founder and Creative Director Shine PR Etc.

Hired 16 times

1 employee

7 years in business

Photos and Videos

6 photos and 2 videos


Customers rated this pro highly for professionalism, punctuality, and responsiveness.

Exceptional 5.0

6 reviews


Yunmi p.

Business Consulting

Jun 24, 2017
James D.

Logo Design

Mar 24, 2019
Joe L.

Michelle, I can't thank you enough for what you've done to help my business. I was starting to feel like maybe it was time to hang it up because the phone was just not ringing. You've done so much more than revamp the look of my website and business cards; you've re-ignited my enthusiasm and confidence in owning my own business. I am going to keep you forever, you've gone above and beyond what I ever imagined was possible. I love the new sales kits and would have never thought to include a Starbucks card, makes me feel more like I'm dropping off a present -- nice touch! I also have my family's support again; it's nice to see the kids get involved and proud of their dad.
Shine PR Etc.'s reply
Thank you, Joe! It's my honor to work with you and my goal with every client is to tackle every project in a multifaceted way, so that we don't miss a single branding or marketing opportunity. Like I always say, "We're here to help you shine!"
Apr 6, 2015
Alicia G.

“I love being a creative, but I’m horrible at self-promotion. Michelle is a natural at bringing out the best in others and helping them stand out from the crowd. She has been my chief editor and general promotions manager for almost 5 years now and I don’t know what I’d do without her. She initially presented me with a promotional plan, calendar, and a strict to-do list and because I listened to her advice, I can say that the sales for my music and book have increased by at least 30%! I only know this because she presents me with stat reports on a regular basis – all I know is that I have been busier than ever with one speaking or singing engagement after another. My motivational speaking career is also finally taking off and I have been invited to speak at charity events all over California. My story is getting out there and I couldn’t be happier. She asks me often, “How are you doing? Can you handle more?” To which I say, “Yes, bring it on!” Here’s one example, while planning a personal vacation in Italy this last summer, I knew about a music festival and told Michelle about it. One call from her and I was booked to perform live on the stage in Italy! I’m sure there were more negotiations behind it than that, but all I had to do was show up. My advice? Be good at what you do and let Michelle be good at what she does, helping you shine.”
Apr 8, 2015
Dori R.

Graphic Design

Michelle was perfect! Great job of preparing my design logo for printing, and the finished product was even better than I could have hoped for. She went way above and beyond to pick up and deliver my project, even making an extra trip so I could see a sample print before committing to finishing the job. Also she is lots of fun to work with and she has great design suggestions. Mine was a very small job for Michelle, but she spent a lot of time with me and was very good about communicating and keeping me aware of what was happening. I will definitely go back to Michelle with other design projects, and I would recommend Michelle to everyone!! Very happy I found her on Thumbtack!
Shine PR Etc.'s reply
Thank you Dori! It was my pleasure to make sure your finished project was everything you'd hoped for. I look forward to working with you again - anytime!
Apr 3, 2016


  • What should the customer know about your pricing (e.g., discounts, fees)?

    Choose from our a la carte Marketing Services and bundle your own custom plan to suit your needs; or, make it easy and select from our pre-bundled Spotlight Solutions to get started today!

  • What is your typical process for working with a new customer?

    It's important for us to get to know each other and if distance is not an issue, I always prefer an in-person meeting to kick off any project. I'll also be sending you lots of emails, questionnaires, etc. to make sure we're always on the same page and in constant communication throughout your project.

  • How did you get started doing this type of work?

    Back in 2012, I was asked to revive a dwindling local non-profit organization. I welcomed the opportunity, rallied a new board team, facilitated the revision of the by-laws, and successfully re-launched its tri-annual sponsored educational dinner events with full membership attendance. This organization is now thriving full force. I have since worked with several other charity organizations and other non-profits... one opportunity always leading to another. Today, working with small businesses, non-profits and charity organizations - helping them succeed, and witnessing their customers, clients, members and recipients benefiting from the process has been the most rewarding aspect of my professional life to date.

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