FAQs
- What should the customer know about your pricing (e.g., discounts, fees)?
A standardized rate exists with each package but --trust me--talk to a Pro before buying things Willy-Nilly (btw: real guy). Marketing should ALWAYS be appropriately planned and strategized. Successful businesses have marketing divisions (whether in-house or 'farmed') tasked with the CRITICAL lynchpin of telling Their Story. YOUR story has multitudes of modes and mediums that it can travel through. You may think an Instagram campaign is best when--in fact--it could be an email campaign (Save BOO-Koo dinero too!). A respectable marketing campaign requires research and brain-thinking-things. Business Guru Peter Drucker said, ....... "Your business has one goal: to create customers." 1) Make your goal to get customers 2) Make those customers happy with solid Product, Process & People 3) Success is assured.* (Barring a nasty coke habit.) With the goal of finding customers, we customize a package that will maximize every dollar spent. "Why?"...Because we want your return business. (Hint: Customer acquisition is MUCH costlier than customer retention.) So as Drucker would also say, "Don't piss off your customer." Just tell the dentist where it hurts and we will handle the rest. (Except we won't shame you to death for poor flossing technique)
- What is your typical process for working with a new customer?
Start a conversation. I refuse to create a pressure situation so there is only good things to be gained. Knock and it will be opened up for you. (But I'm not going to reach out and pull anyone in. That would be creepy.)
- What education and/or training do you have that relates to your work?
I'm classically trained in business holding an MBA in Human Resources. Boring right? Not when you consider the mammoth sucker-of-cash named Your Employee Bad policies, practices, procedures and your company is set up for a thing called, "Mutually-assured destruction" What you don't know might kill you. All the social media and internet knowledge came about because it's cool. Really, it is.