FAQs
- What is your typical process for working with a new customer?
This is our typical process for our branding packages: FREE CONSULT After you've read through this page, you can send me an email or schedule a quick get-to-know-you phone call, where we can talk about the design you need, and ask each other questions about the project to see if I'm a good fit. DEPOSIT After our consult, I'll send you a Proposal to approve which will show you the basic details included in that package again, and allow you to pay the deposit required that will get you in my schedule, or you can choose to pay for the project in full at that time. CONTRACT SIGNED I will email you a customized contract specific to your project, that protects both our rights. You'll need to read through & sign it before we can get started working together. PROJECT MANAGEMENT Depending on the scope of your project and which package you chose, I may do 1 of 2 things to help keep the project organized and on track: 1) invite you to a team board via Trello, my project management system (don't worry, it's free & easy!); there you'll have a place to go & add files/attachments to help with color, font & style inspiration, comment on submitted proofs, and more. 2) email you simple online proof forms that show the design and have room to leave comments or suggestions. HOMEWORK Most of my design packages require some specific feedback from you so I can customize the design to fit your needs specifically. You'll receive homework from me (after you approve the proposal) that you'll need to finish prior to me getting started, such as a questionnaire/survey, where I pick your brain a little bit! For larger projects, there may be a Trello board to upload inspiration imagery and/or website content, and an in-depth design questionnaire to fill out. ANOTHER CONSULT We can schedule another consult before the designing begins, in case you have any more questions or concerns for me. MOODBOARD (when applicable) I'll begin the process of designing a Logo or Brand, by submitting a Moodboard, which will summarize basic colors, fonts & the overall vibe I think you're going for. These images aren't designed, just chosen from Pinterest or other places & combined in one simple layout for your approval, to see if I'm on the right track. If you like where I'm going with that, then I'll get started on the design, and then move on to the Brand Board. BRAND BOARD The Brand Board will show all of your Branding elements on one page: your brand's logo variations, your full color palette, main font choices, iconography and/or graphics, and any custom patterns. Any revisions to the branding will happen here, and then we'll move forward once I have your approval. SOCIAL MEDIA (when applicable) Once your brand design is final, we can move on to create branding imagery for your profile and cover photos in your main social media accounts. Doing so will create consistent, branded images across all platforms where your target audience will find and interact with your business. WEBSITE DESIGN (when applicable) If you chose a package that includes a website design, you can choose a template you like, then I'll start setting up a live site based on the information you provided & the branding we've established by this point. There will be revisions before the final product is launched, so we can make it perfect for your business. FINAL PAYMENT Before I hand over final files, and/or transfer the website ownership to you, you must complete the final payment. Afterward, I will send you a link to an online folder, where you can download all the final files, and if applicable to your project, I will transfer ownership of the website over to you. FILE HANDOFF & WEBSITE WALKTRHOUGH For Logo and Branding packages, after file handoff I'll tell you which file formats are typically used in different situations so you can be prepared to use the files I hand over in the best ways possible. For Website Design Packages, after site handoff, I can walk you through how to use your new website on the backend via video tutorials, or an in-person meeting if you're local. Don't worry, it's super easy and intuitive, both for the "green" and the "experienced," which is one of the many reasons I love Squarespace! *(If for any reason you feel that you might need help while you learn your way around, I can be added as an Admin on your site for a period of time, in order to be able to access it and help you with any potential issue you may be having, at an added hourly fee for time worked, as needed.)