Rebecca Harrelson

Introduction: With over 10 years experience in Digital Marketing and Strategy, with a specialty in Social Media Strategy, Rebecca's knowledge has encompassed the specialty as long as it's been important to branding. She has a background in retail, luxury branding, fitness and wellness, sports publications, B2B, B2C, H2H, e-commerce and both American and Canadian brands. She has a Master's Degree in Marketing and Media from New York University, has managed over 27 accounts at once, and most recently, tackled a $10MM global client to increase social sentiment and showed an increase of over 500% in all social metrics and KPI's in just one month. Her social strategy experience, combined with certifications in social ad buying from all major platforms + Google Adwords, and digital strategy experience at a top NYC agency, make her a well-rounded hire for all your business needs. I believe that every social consumer has a "tipping point". I've been able to find the tipping point for these consumers from both a brand side and working at agencies. The greatest thing about social media is that numbers don't lie - if your strategy is working, and your content is solid, the numbers and analytics will support your content marketing plan and you'll see a difference in how your business is ran.