Tracy Boulanger, Realtor

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Introduction: I think most everyone knows what Realtors do - but my diligent resourcefulness is what I believe my clients most appreciate & sets me apart. I've learned Buyers want someone who will dig deep and lift up all the rocks to find their ideal property, will hustle to arrange showings quickly, is skilled in research & negotiation and cares enough to find you a place you love...and definitely not pressure you when it's not quite right. I know Sellers want someone who will really focus on their property, not juggle a massive inventory. They want & deserve an agent who will spend money up front for professional photography & quality marketing, and will be up front & honest about pricing, condition & what it's going to take to sell your house, not just tell you what you want to hear so they can "win" the listing & put a sign in your yard. I love the variety, and that every client is unique and different from the last. I'm a high energy person, so the fast paced, ever-changing market is an ideal fit for me. I love when I find "the one" for my Buyers & exceed my Sellers expectations. Generating trust and referrals by doing great work is what I love best about my job!

Overview

1 employee

15 years in business

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FAQs

What should the customer know about your pricing (e.g., discounts, fees)?
As a Buyer, it costs you nothing to have me represent you. Sellers cover the commissions of all agents involved in the transaction, which is typically 6%. This is split 4 ways: Selling Agent, Selling Broker, Listing Agent, Listing Broker. This is already established before the Buyer sees the property, by the Listing Agreement. There are occasions when the commission paid is more & occasions when it is less, and I would be happy to discuss those privately! But to the Sellers out there considering one of those "discount" brokers or, heaven forbid a FSBO...let’s clarify something. What is most important to you – the fee you pay (or don't), or the sale price you get for your home, or what you walk away with in your pocket at closing? Really, it’s your net at closing, right? So if you pay a lower fee and save a couple of thousand dollars, what have you really saved if you end up selling your home for $10,000 less because your agent didn’t market your property properly or couldn’t help you negotiate properly? And if you try to tackle selling without a licensed Realtor, you are exposing yourself to leaving money on the table and possible lawsuits. I'm a Realtor, not a mechanic - therefore I don't take my engine apart and try to put it back together. The downside is too big if I screw up, and my time is best served elsewhere. Putting the most money in your pocket at closing is a function of marketing your property the best way AND negotiating all the other terms and conditions as much in your favor as possible. I'm happy to explain how I do this in a way that will get you the most money at closing and more than offset my very reasonable fee.
What is your typical process for working with a new customer?
We have a nice chat and I get to understand your goals - and then we craft a plan to achieve them! For Buyers: 1st and most importantly, we get you pre-approved with one of my fabulous lenders. They are the money specialists - specifically, what kind of loan program is best for you & what price range is comfortable for you to shop in. This is critical because Sellers can choose what loans they will accept. If you are shopping without an Agent to guide you - you will not know what loan programs the Seller will entertain. There is not much worse than falling in love with a property, only to find out you can't qualify for it. Working with me, this won't happen. Time is the most precious resource we all have - so I protect it and do my best not to waste yours, mine and the other parties involved. Having your financial ducks in a row is the key to a great start on your dream home search! For my Sellers, it starts with a visit to your home/property. I learn all I can about what you love about your home & neighborhood. I take notes, ask many questions (how old is your roof, the last time you had your HVAC serviced, etc) and even take a few quick pics for my reference. Then, my hard work starts! I head back to my office and crunch the comps to find your market value. Sometimes this can be fairly easy, but sometimes a property is unique, remotely located, or has some kind of out-side-the-box element that requires someone who thinks like an Appraiser. It is not a feeling, but a true calculation based on real market trends. Please be leery of any agent that will give you a list price without seeing your home. That includes Zillow too...don't even get me started on those "Zestimates", lol. Whether a Buyer or Seller, or both - I see my role as your advocate, advisor & educator. I strive to efficiently navigate the process to make it as easy and as non-stressful as I can for them, while providing them with important information so they can confidently make educated decisions. Over the years, I have learned it's not only important to take the time to listen to clients, but to ask the right questions. By understanding each person's needs & ideas, I can target the best properties & streamline the entire process.
What education and/or training do you have that relates to your work?
I am continually growing and learning in Real Estate. Whether reading up on the latest industry trends, learning new technology, embracing the newest marketing efforts or earning speciality designations - my eye is always on how I can add value to my client's experience. Our industry requires continuing education every 2 years, with mandatory updates on Legal & Ethics, but I because I believe that education is so important, I have continued to study to complete all the courses needed to become a Broker - the highest level of training & representation in Real Estate. I expect to have my Brokers license by the end of this year! I also have enhanced & sharpened my skills by becoming a Certified Negotiation Expert, which hands down...has allowed me to sweeten the bottom line for my clients, which is always a good thing in Real Estate. Additionally, I’m very pleased to share that I've been highlighted Texas Monthly Magazine's June issue since 2011 as a recipient of the Five Star Professional “Best in Client Satisfaction” award! Less than 3% of all Realtors in the South Texas/Houston market receive this award, and and I am one of a handful Realtors with a 7 year consecutive winner status. This special recognition helps to fuel me to continue to work hard & provide the highest level of service to my clients. Ok, enough tooting my own horn.