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Ellie's Marketing
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Introduction: Digital Marketing can be through non-Internet channels like TV, radio, SMS, etc. or through Internet channels like social media, e-mail ads, banner ads, etc.
Social media marketing is a component of digital marketing. Many organizations use a combination of traditional and digital marketing channels; however, digital marketing is becoming more popular with marketers as it allows them to track their Return on Investment (ROI) more accurately compared to other traditional marketing channels.
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