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Danielle Penn Photography AwardWinningPhotographer
Danielle Penn Photography AwardWinningPhotographer

Danielle Penn Photography AwardWinningPhotographer

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Introduction: Danielle Penn is an award winning and a published expert in Wedding Photography and Portrait Photography. Her company offers both Photography and Cinematography. She has been voted as not only the top female photographer in SoCal, also as one of the Top 10 Photographers in Riverside and surrounding counties. Danielle Penn specializes in capturing life's most precious moments. She brings creativity and experience to deliver photos that are striking and emotionally touching. Book her today and get photos that you will treasure for a lifetime! "I have studied the craft of photography since 2004. My studies first began in Florida, furthered through college attending at UWF, and continuing from passion into a full business. I absolutely love what I do. Capturing special-priceless moments, and love stories is what I live for. Not everyone is comfortable in front of a camera, and I completely understand and recognize this right away. After several mins, you won't even remember the camera is pointing at you. I take so much time in assuring you are comfortable, and this is why images I take shine with light, laughter, love, and full of life. Everyone is unique. Everyone has a story to capture. I can't wait to capture yours! Look forward in working together soon." Photography/Cinematography Price Breakdown: 1 hour-$500 2 hours-$800 3 hours-$1200 4 hours-$1600 5 hours-$2000 6 hours-$2400 7 hours-$2800 8 hours-$3200 9 hours-$3600 10 hours-$4000 ALL PRICES ARE NON-NEGOTIABLE "My breakdown of Photographing your Wedding" Why Are Wedding Photographers So Expensive??…. Or Are We?? It is a very common misconception about wedding photographers being overpriced. Wedding photos are the most tangible keepsake from your wedding day (other than your spouse….) ;) and many people believe that this is the main reason behind the high price of wedding photography. Despite their obvious sentimental value, there are so many other costs that go into producing wedding photos. Many couples wonder why full time professional wedding photographers often charge $2,500-8,000 per wedding. In order to support oneself as a full time photographer, this is a must. Most couples immediately think that if they spend $2,500 on a photographer that should account for the number of hours the photographer works photographing the wedding day, so $2500/6 hours = $416.66. Right!? Wrong..... To break it down I am going to use my number of $2500 which is a little below an average experienced wedding photographer in the state of California. Time spent working on a wedding from start to finish: -4+ hours in emails, communications, maybe meetings, agreements, etc -6 hours wedding day preparation- preparing gear, communicating with other vendors/coordinator/DJ, researching, going over a timeline, possible planning with second shooter or videographer -2-4-6-8 hours average travel time to and from wedding- driving, arriving at venue early in case of emergency, parking, etc -6 hours wedding day photography -2 hours backing up wedding photos -25 hours culling, sorting, editing, exporting, and uploading wedding photos -3-5 hours sneak peek wedding highlight after wedding -1-2 hours posting to client gallery -1 hour creating client package of finished product Total average hours involved in a wedding: 54 Expenses (budgeted average costs for a $2500 price): -Sales tax @ 8.75% in LA/OC/San Diego = $218.75 -Self Employment tax, 13% = $325 -Income tax, apx 15% = $375 -Liability + Equipment insurance (total divided by 20 weddings per year), $25 -Health Insurance, (total divided by 20 weddings per year), $90 -CC processing fee: $105.00 -Gas/travel: $50.00 aprx. -USB+ Packaging + shipping , $50.00 -Other expenses not calculated into this total: Gear, computers, transportation, software, website fees, studio space overhead, banking fees, worker’s comp insurance, accounting fees, membership fees, advertising, permits, city business taxes and fees, etc. Total: $1,298.75 in expenses per wedding Total wedding profit: $2,500 – $1,298.75 = $1,201.25 YES, Weddings are expensive and wedding photography is expensive. However, when you take into account all of the time and work I put in for a single wedding, the expenses, the quality of my work, and the value of the product you are receiving, it makes a lot more sense why wedding photographers are priced the way that they are. I am extremely passionate about what I do! Any who aren't cant survive in this industry. The long hours put in, the emotions, the 20-50 lbs of gear. You have to love what you do to be a wedding photographer, and I wouldn't trade with any other career choice. I love what I do, however I will admit, it is not a walk in the park. My experience has challenged me and kept me true to my craft. If you are planning your wedding, as you are determining your budget, keep in mind not only what all goes in to your wedding photography, but what you will take away from it. Book someone who has enough experience, gear, insurance, and knowledge. Book someone you connect with personally, and feel comfortable around. Book someone you can trust with your memories, and trust in their advice and expertise. Wedding photography may appear expensive, but all things considered it will be worth your investment in a professional.

Current Top Pro

Hired 253 times

Serves Laguna Niguel, CA

Background checked

4 employees

12 years in business

Payment methods

Cash, PayPal, Venmo

Social media

Facebook, Instagram

Currently a top pro

Top Pros are among the highest-rated, most popular professionals on Thumbtack.

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Featured Projects

85 photos

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Customers rated this pro highly for professionalism, responsiveness, and work quality.

Excellent 4.9

135 reviews


Read reviews that mention:

Jay G.

Portrait Photography

I recently contacted Danielle, while on vacation in LA, in regards to wanting some photos taken. Danielle was very prompt in her response and was instrumental in recommending some suggestions in regards to the location I wanted the photos taken at, LACMA. We agreed and set up the photoshoot for that weekend. Danielle was accommodating to my schedule and met me there at the agreed upon time. The photoshoot was a blast and she was very professional and easy to work with. The photos came out amazing and I truly enjoyed the entire experience! Thank you, Danielle, and best of luck in all your endeavors in the new year!
Jan 16, 2020
Chelsea C.

Portrait Photography

Danielle is amazing! And fast! She was able to capture so many great moments w my 10 years old and my 1.5 year old who would not sit still for the life of us! She has now photographed for my past two holiday cards... with exceptional turnout! And the shoot lasted literally 35 min! She’s incredible!
Dec 6, 2019
Elvia D.

Portrait Photography

It was a pleasure to work with Danielle. She really takes over the session helping with posses and insuring everything looks picture perfect. She’s very professional and is great at what she does. My husband and I are very satisfied with our maternity photo session! 😀
Dec 6, 2019
Julia F.

Wedding and Event Photography

Danielle was brilliant, she was on time and worked independently, shooting snaps of the arriving guest. Then she took pictures of bridal party. She did lots of photo's of bride and groom which we cannot wait to see. i cannot comment on the quality of the pictures at this time as we have not received them but i am sure they will be terrific. i would recommend her to anyone
Oct 28, 2019
Megan D.

Portrait Photography

Danielle was so amazing to work with. Me and 22 of my family members traveled to California. We were nervous to hire someone online, without knowing anyone. Our photo shoot, included many small children. She captured everything perfectly. She worked so quickly to keep the kids happy. My entire family was very impressed.
Aug 23, 2019
Background Check

Danielle Penn


  • What should the customer know about your pricing (e.g., discounts, fees)?

    I offer high-quality images at a fair price. I charge based on capture time and the time I spend editing in the studio, (which is double the capture time), to insure my client receives the same high-quality images they see in my portfolio, and come to cherish. I offer Thumbtack clients a large discount from my regular fees they will see on my website. Same quality work, at a discounted fee.

  • What is your typical process for working with a new customer?

    I love to understand exactly what the customer envisions. We can then work well together for the same goals. I like to engage in conversation, hear their thoughts, and give advice from a professional standpoint to achieve captured images that specifically is for them. I will then send out a booking agreement via email that states all the information discussed with time and date of the event or session.

  • What education and/or training do you have that relates to your work?

    I have studied the art of photography for the last 10 years. Studied at University of West Florida I trained under a photographer who has captured over 100 weddings when I first began as an assistant. Within 6 months I became a second photographer. Within a year I was capturing weddings of my own. I then started my own business and have been loving what I do everyday. I constantly learn new techniques, love working with the newest and best photography equipment available, and brush up on courses every year.

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