Introduction: At Added Media we "get" industrial marketing. We've worked with hundreds of small, medium and major industrial firms to help them achieve specific marketing objectives. We believe in using industrial marketing "best practices" as a baseline, but then moving beyond that to do things better than the other guys.
The industrial sector is where the action is. It's where manufacturing and logistics and technology meet. Marketing is a key piece of the industrial puzzle, because it connect the manufacturer or distributor with the end customer in a such a way that everyone wins.