FAQs
- How did you get started doing this type of work?
It was a direct mail campaign that secured six golf scholarship offers for me coming out of high school. I sent a letter to every college golf coach in America expressing my interest in playing collegiate golf and it worked. My high school coach began to receive calls and I began to receive offers - it worked. I experienced the benefits firsthand of marketing at an early age, it just made sense to me. I was creative, I liked to write and I enjoyed developing plans... I never considered another industry.
- What advice would you give a customer looking to hire a provider in your area of work?
Be open to a strategy you haven't considered, rather than shopping for someone that can execute a social media marketing campaign for example... consider the professional that can analyze your business and effectively connect the dots between your brand and your big picture goals.