Rack Focus Media
Rack Focus Media

Rack Focus Media

Discounts available
Discounts available
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Introduction: "Rack Focus” is a camera term, it means ‘to bring your subject into focus’, and that's exactly what we do. Whatever that subject is, we dedicate ourselves to your personal story to ensure we capture your project in a unique and singular way. We never look at any two projects the same. Our passion for the human spirit can be seen in our work and how we work with our clients. We have shot and worked with all kinds of companies, cultures, ethnicities, institutions, organizations, nonprofits and businesses...extending to weddings, memorials, commercials, promotionals, corporate videos, event coverage, music videos, short films and feature-length films...Whatever you need, we will work personally with you to make certain that your vision is brought to fruition in a professional yet intimate way. We pride ourselves on our ability to work with clients from all backgrounds and all walks of life, no matter how varying the projects are. We always focus on what the core of the story is and use our knowledge and expertise to bring your project to life. JUST A NOTE: Thumbtack adds compression and oversaturation to all our photos, if you'd like to see the true quality just contact us and we'll share them with you directly.

Hired 9 times

Background checked

5 employees

1 year in business

Payment methods

Cash, Credit card, Google Pay, Venmo, Zelle

Featured Projects

62 photos

Event type

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Customers rated this pro highly for work quality, professionalism, and responsiveness.

Great 4.7

10 reviews


Read reviews that mention:

Jeremy W.

I had a fabulous experience working with Lorenzo on two projects. His responsiveness was exceptional, and the photos and videos were perfect. He had a good knowledge base regarding how to take product shots, both in staged settings and in the studio. He also did great video work for interviews. Jeremy - SacWing Technologies
Jul 19, 2021
Kayla J.

I had a great experience working with Lorenzo Leyva of Rack Focus Media as the director of a short film I produced with Free Spirit Media. I applaud Lorenzo's passion toward his craft and his attention to detail!
Jul 22, 2021
Jasmine O.

Lorenzo was a gem to work with. Extremely professional and business oriented while managing to keep a level head. The other crew members on set reflected that of his own warm spirit and he made sure to take the reins while working collaboratively to achieve the overall creative goal!!
Jul 15, 2021
Aira A.

It was great working with Lorenzo for our film Bermuda. We appreciate his passion and level of professionalism. He has great leadership skills that our young creators, cast, and crew members appreciated throughout the production process. Lorenzo is a talented director and happy to have worked with him.
Jul 13, 2021
Anika C.

Lorenzo produced a 3 minute video for me for a work competition. We shot at 2 locations in the city; indoor & outdoor. He was punctual, had good ideas and created an exceptional product. Communication was timely and the changes that I requested were made within a couple days. I felt like the pricing was fair for the quality of work the I received.
Jul 13, 2021
Background Check

Lorenzo Leyva


  • What should the customer know about your pricing (e.g., discounts, fees)?

    We try to be as flexible as possible with our client's pricing but we also know what's realistic based off the budget we're working with. A lot of our competitors may try to act as though they can give you everything you want for half the price you'd expect, but don't be surprised if the quality suffers horribly because of it. Our prices are always fair and assessed based off all that you're asking for. We want to give you top quality, and that takes realizing that it's not going to be the cheapest offer.

  • What is your typical process for working with a new customer?

    We always want to have a chat with a new customer as soon as possible. We will go over all the details of your project with you to better and completely understand what it is that you are in need of. We'll discuss budget, equipment, personnel, concept, locations, times, dates, and any and all things that you're unique project requires. From there we will give periodic updates and check-ins to ensure to our clients that everything is on schedule and according to plan. All in all, our goal is to alleviate the stress of figuring out how to make the project happen. It's our job to focus on that. We work in tandem with our clients to assist them throughout the whole project because we know it can be nerve-wrecking or confusing.

  • What education and/or training do you have that relates to your work?

    All of our team members are college educated with degrees in their field that relate to their jobs. Cinematography, sound design, editing, producing...and more important than that, all of us have years of experience working on both professional, independent and collegiate level projects. Some of us work for feature-films and television shows, some of us work for professional big budget commercials, and some of us have won awards for our own personal creative projects. Every team member brings a level of knowledge and experience unique from the others, but all of us share the same thread of having a passion for video/film.

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