Introduction: It's easier for us than ever to reach a large audience these days, but it's also harder than ever to really connect with one.
Consumers, or really anyone whose time, money, attention, and loyalty we hope to earn, are in control and time starved as never before.
So you have to own the moment, by making your message, yourself, and your brand, memorable.
All of your communications must demonstrate you understand, empathize, respect, and appreciate your community of consumers better than anyone.
That is where we come in. There are a dizzying array of channels and tools to choose from, and we can help you be smart and strategic about using the best ones that are right for you. No cookie cutters are allowed.
The landscape and the rules have changed; haven't they? Integrated marketing is old news. Now you need to market yourself authentically, holistically, and transparently. Furthermore, all of your messages across all of those channels have to reflect who you are and have to be consistent.
It is a challenge, and a big job. We can help you meet that challenge, so you can concentrate on doing what you do best, namely, growing and managing your business.
We generate the compelling content that creates community around your brand, whether it's building and feeding online newsrooms, developing social media strategies and platforms, producing online videos, or offering fresh marketing insights.
The principal of G-Force was a big market TV news anchor and reporter for 15 years, an award-winning business magazine editor, PR account executive in Minneapolis and Los Angeles, working on such brands as Nissan, Pfizer and Mitsubishi, and a successful communications consultant since 2000.
We deliver 360-degree, multi-channel communications, including social media, with all of the width and breadth of experience of the big agencies, at half the cost.
