In an industry often mislabeled as superficial, beauty professional and educator Mallory Callaghan is proving just how transformative genuine care, creativity, and compassion can be. Born and raised in New Jersey and now building new roots in Arizona, Mallory is the force behind Mallory Cosmetics—a wedding and event beauty business devoted to uplifting women of every budget, background, and skill level. Her philosophy is simple yet powerful: beauty should feel approachable, joyful, and confidence-boosting, never intimidating or exclusive.
Overview
Hired 174 times
Background checked
1 employee
15 years in business
Business hours
This pro hasn't listed their business hours.
Payment methods
This pro accepts payments via Cash, PayPal, Venmo, and Zelle.
Top Pros are among the highest-rated, most popular professionals on Thumbtack.
2019
2018
Services offered
Event type
Wedding
Prom / formal
Birthday party
Photo shoot
Additional services
Day-of or night-of touch ups
Pre-event hair trial
Work location
My customers travel to me
I travel to my customers
Projects and media
Projects and media
Reviews
Customers rated this pro highly for professionalism, work quality, and responsiveness.
Excellent 4.9
100 reviews
5
94%
4
5%
3
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0%
1
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Read reviews that mention:
Brandon D.
Jan 15, 2026
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Hired on Thumbtack
Mallory was awesome and so nice! She did my wife’s makeup for her 40th bday party and helped bring her queen of hearts costume to life! She will be my wife’s makeup girl for all future events!
Details: Birthday party • 26 - 44 years old • Standard (brushes, sponges, etc.) • False lashes • 1 person • At the pro’s location • My home, venue, etc.
Wedding and Event Makeup
Shaneeza H.
Nov 19, 2016
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Hired on Thumbtack
Mallory is an absolute sweetheart, she was professional and extremely easy to talk to. She made me feel beautiful by the time she was done. I couldn't have asked for a better job. My hair and make-up was better than I imagined it to be. There's no questioning whether I'll use her again in the future.
Event Hair and Makeup
Brisa R.
Apr 4, 2017
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Hired on Thumbtack
After my other makeup and hair stylist had to cancel two weeks before my wedding, I was lucky enough to find that Mallory was available. We did a consult a week before and walked through what I was looking for. Not only was she able to do my hair and makeup, she did makeup and hair for 3 bridesmaids and my mother-in-law - who all wanted different styles and she was able to accommodate everyone.
My makeup stayed in place through tears during the vows all the way to the end of the night. And my hair still has curls the next morning!
She was professional and fun and I couldn't have asked for a better experience!
Mallory cosmetics's reply
Thank you so much Brisa, it was such a pleasure meeting you and being apart of your special day☺ Congratulations!
Wedding and Event Makeup
Brigette C.
Apr 8, 2017
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Hired on Thumbtack
Mallory did my hair and make up for my Wedding. I had sent her photos of the hairstyle I wanted beforehand and as I was travelling to New York we didn't get to do a trial. She was amazing from start to finish. She knew exactly what I wanted and consulted with me throughout to check it was what I wanted. Plus she was lovely company to ease the nerves. The make up was the best I've had done and lasted all day and gave me so much confidence getting photos taken. . I would recommend her without hesitation. I have promised to send photos when I get them from the photographer. Thank you so much Mallory x
Mallory cosmetics's reply
Thank you so much for a beautiful review Bridgette, It was such a pleasure meeting you. Thank you for letting me be apart of your big day, I cant wait to see the pictures & I will be in touch soon! :)
Wedding Makeup
Gabrielle k.
Aug 7, 2017
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Hired on Thumbtack
On my wedding day, I gave Mallory quiet a task! Mallory was both my make-up artist and hair stylist for myself, my mom, and my seven bridesmaids. Leading up to my wedding Mallory responded to all of my messages quickly and professionally. She arrived at the wedding venue the day of the wedding on time and began hair and make-up right away. Given the task of doing nine peoples hair and make-up is not an easy job, but Mallory did an absolutely amazing job. She worked quickly and straight through, one girl after another, with no issues. Mallory is extremely talented and I am so glad I was able to have her on the day of my wedding. (THANK YOU)
Mallory cosmetics's reply
Thank you so much for a beautiful review Gabrielle, I had an amazing time working with you and your family on your big day! Congratulations, all the best wishes I will be in touch with you soon xo :)
Wedding Makeup
Credentials
Background Check
Mallory Callaghan
FAQs
What should the customer know about your pricing (e.g., discounts, fees)?
My Price List is available on my website, MalloryCosmeticsXO.com when you go to the Book Online Page. Traveling fees may vary depending on location. Deposit of $35 is required to hold the appointment, remaining balance is required the day of the appointment! Thank you, if you have an additional question's please feel free to ask :)
What is your typical process for working with a new customer?
I start off every service with an Individual Consultation, to guarantee an amazing end result that will have you feeling fabulous! Going over the desired look, whether it be Natural and Radiant, or Smokey with a Bold Lip. Or Soft Beach Waves, to Big Bouncy Curls. Every great service, starts with an Amazing Consultation!
What education and/or training do you have that relates to your work?
I furthered my education and completed my degree from the Capri Institute of Cosmetology in New Jersey, Certified in Hair Styling, Nails, Skincare & Makeup. I am also a Licensed Makeup Artist Magazine Pro in New York City. I attend IMATS and IBS Beauty Trade Shows in New York City every year, to keep furthering my education, and staying up to date with all the best products!
