FAQs
- What should the customer know about your pricing (e.g., discounts, fees)?
THE 3 FACTORS THAT DETERMINE OUR PRICING Oftentimes, our cost is comparable to the installation of a “good” quality tile or concrete replacement, but can vary (higher or lower) depending on the following variables. 1) YOUR SPACE The type of area to be done (garage, basement, patio, etc) The size (square footage) of the area The layout and access to the installation area. For example, a basement with narrow stairs that requires us to carry stones and other materials through the house can cost more than a basement that’s easily accessible, or a garage that we can pull our truck right up to. 2) THE CONDITION OF YOUR EXISTING CONCRETE What kind of shape your existing floor is in and how level it is in its current condition is crucial in determining how much material (stones & epoxy) will be needed and how much work needs to be done: Required preparation of existing concrete Possible removal of damp, mildewed carpet, or moldy, peeling tile Possible removal of failing or worn paints and other coatings Surface deterioration, salt damage, and/or cracking Condition and required treatment of expansion joints Unfortunately even high-resolution photos or video will not allow us to truly assess these elements well enough to create an accurate estimate. (Every now and then, we also find that the existing concrete is unstable and not suitable for Nature Stone. In those cases, the concrete should not be covered, but replaced.) 3) THE NATURE STONE FLOORING YOU CHOOSE Many people don’t realize that we have dozens of stone sizes, colors, and other options (like creating borders or pathways) to choose from. No one stone fits all spaces correctly, and during your free in-home cost estimate, your salesperson will help you select the right stone for your area’s existing lighting, wall colors, and the anticipated type and amount of traffic your floor will see.
- What is your typical process for working with a new customer?
NATURE STONE®’s 60,000+ customers understand worth. Our company begins each business day with a specially designed objective; make sure every NATURE STONE® customer finds magic in their NATURE STONE® floor. It’s an idealism that defines the delicate balance of not only a happy NATURE STONE® customer but a fully-satisfied customer who will tell everyone how thrilled they are with their floor and NATURE STONE®’s customer service.
- How did you get started doing this type of work?
In 1989, Russell Masetta, founder and owner of NATURE STONE® floors, was looking for a way to reduce costly concrete repairs in his business, Concrete Doctor. He began experimenting with epoxies, stone, and various mixtures, believing there was some potential ingredient that could correct deficiencies in concrete. He found the answer by engineering a blend of natural color stones and specially formulated epoxy. His vision was now a reality. Russ called his new company, NATURE STONE®.