Introduction: AT's Data Services Core = foundation.
Core = heart.
Core = what your business is all about.
Your core message is truly the foundation of your business.
Because without your core message - something you believe, what you stand for, what you help clients achieve - you blend in.
Without a core message, marketing will be hard. (Really hard.)
I enjoy data entry, something that many would find boring and repetitive, on the basis that once I have learned the routine I can drift off and think about other things. A repetitive pattern of keystrokes I find quite calming, a bit like an acceptable stemming substitute for the workplace environment.