Introduction: Telling your brand's story in ways that move, motivate and affect the bottom-line is what I do. My work works. It has changed the way businesses do business, individuals choose health care, addicts get treatment, homeowners get electricity, kids play games, women take care of their finances, and brands connect with prospects.
My copywriting career spans 25 years, over 20 industries and every medium. Whether I am working for a large client like Coke, Microsoft, McDonald's, Blue Cross or a smaller solar start-up, I approach each project with the same intelligence, expertise and passion.