What education and/or training do you have that relates to your work?
I completed the Personal Stylist Certification and Fashion Stylist Certification programs at the School of Style in Los Angeles, CA and have 6 months of experience working as a virtual personal stylist with Keaton Row. I have styled events at high end boutiques, including the Sanctuary in Ocean Beach, CA. My speaking engagements have included a presentation on Personal Style as an Access to Business Success, given to QWISE (Qualcomm Women in Science and Engineering) at Qualcomm in San Diego.
How did you get started doing this type of work?
I've been a personal shopper and stylist for friends and family for over a decade. I finally decided to take the leap from engineering to my passion by joining Keaton Row as a virtual stylist in December 2014. Then, I took the Personal Stylist certification course at the School of Style in LA in January 2016, and have since taken it up a notch by focusing on in-person clients. In August 2016, I took on my business as a Personal Fashion Stylist full time.
What types of customers have you worked with?
I have worked with students, stay-at-home mothers, seniors, entrepreneurs and young professionals; I have tailored each experience to meet the individual needs of each client.
Describe a recent project you are fond of. How long did it take?
Here's how my Style Metamorphosis process breaks down: A Style Revival Session with me is complimentary and takes around 45-60 minutes. A Closet Clearing usually takes 4-5 hours, depending on the size of your closet (and the level of attachment to what you have in it!). A Personal shopping trip is a 6-hour planned itinerary of stores based on your Signature Style Unfolding. The Signature Style Unfolding and Signature Style Blueprint are deliverables done by me independently and take 5 hours and 3 hours of my time, respectively.
What advice would you give a customer looking to hire a provider in your area of work?
Think about why you decided to work with a stylist. Determine, on a scale of 1-10, how willing you are to transform your style and how open you are to a stylist's suggestions.
What questions should customers think through before talking to professionals about their project?
What is your style like currently and what would you like it to be?
Is there a celebrity/public figure whose style you admire?
Which stores do you typically shop at?
What is your budget?
What is your favorite piece in your closet currently?
Are there any colors, patterns, or styles of clothing you want to absolutely avoid?