FAQs
- What advice would you give a customer looking to hire a provider in your area of work?
Frequently Asked Questions Q. Who are The Raynmakers and what do they do? A. Ray Knight is the Founder and Principal of The RaynMakers. Ray has worked with, trained, and been trained by and learned from an assortment of professional services providers who have been selected as members of The RaynMakers. Each member is part of a unique team of talent that are assembled based on the needs, aspirations and priorities of our client pool. As all projects reflect the personal brand and integrity of Ray Knight and the corporate values and quality of service rendered to all clients, Ray orchestrates and leads the members of the team to insure expectations are met as they strive to under promise and over deliver for each and every client. Q. What is a business development agency? A. A business development agency integrates the disciplines, methodologies and systems of three distinct areas of professional services. With The RaynMakers. We are often askedis it a consulting company? Yes and more Is it an integrated marketing agency? Yes..and more Is it a Sales Agency?...Yes and more. There are three integrated activity and profit centers. (1) Consulting Services- Covers the two critical methodologies of situational analysis, BraynDumps;, BraynStorms, LeftBrayn, RightBrayn and WholeBrayn exercises; including but not limited to Situational Analysis, Business Analysis, Competitive clients, Trends and Developments, and leading strategic planning interactive exercises.These are processes inherent in our development of executive summary and more comprehensive business plans. To date, The RaynMakers and sister organization plans have been used for internal alignment, planning and prioritization; external team and vendor/suppliers information, education, orientation and prioritization. Additionally, our plans have been used to present our status, direction and needs to both corporate executives, strategic alliance partners, venture capitalists and other sources of funding. (2) Integrated Marketing Services: These services traverse the gamut of traditional, direct, guerilla and social media marketing. This process requires the team to identify, understand and document (if a working marketing plan is not in existence) that cover the company from where it is at to the objectives it is seeking to accomplish. The marketing mix guidelines of understanding other possible combinations and market positions relative to Price, Products, Place and Promotions as a part of our strategic planning exercises as well as the key ingredient that makes it all together- the team of people. (3) Sales Planning Services- focused on three primary areas about how to sell more, sell differently and to sell smarter. A series of services including analysis, research and development, training and communications lead to the definition of current philosophy, execution and results as well as introducing a series of other options that are designed to achieve the above primary objectives. Our services have included evaluation of personnel; definition of written sales person development and action plans; teaching lead generation services to sales persons; developing and promoting group sales plans and compensation structured. We have served as locators and interviewers of new management and staff who can build new sales competencies into the organization to sell more, more differently or sell smarter. While each of the above services allow The RaynMakers to gain entry in to a clients mindset and priorities and personnel, they are most often only a starting point to initiate a sophisticated methodology of inquiries and discovery questions that are laser-focused to identify building blocks within sales, marketing and consulting to develop strategic and tactical plans which are documented and shared for collective input, assimilation and execution. Opportunities that arise are reviewed for their merits and possible implementation