Introduction: Eight reasons why you need a website:
1. Your competition has a website
If you are in direct competition with another company that has a website, they have a clear advantage, particularly if they are effectively marketing their website.
2. You're open 24/7
A website will allow your organization or business to be open 24 hours a day, 7 days a week. A lot of people surf the World Wide Web at night when most businesses are closed. However, if you have a website they can locate, you are just as good as open. Is your competition open 24 hours a day, 7 days a week?
3. Deliver significant information
More than ever before, people are turning away from traditional ways of searching for information and looking online. Yellow pages, directories, and printed materials are being used less.
4. Improve customer confidence and corporate image
With a professional website, your business will encourage customer confidence and will significantly enhance your overall image.
5. Small businesses have higher revenue
According to the Small Business Administration (SBA), small businesses that have websites are averaging $1.07 million per year in sales more than small businesses not online. That equates to 39% higher revenue.
6. 175 million people
That's a lot of people. Actually, it's the number of Americans that regularly use the internet. Of those, 43.7 million use broadband.¹ Worldwide internet usage is one billion.
7. Establish more customers
According to the Small Business Administration, 50% of Internet sales come from new clients. Having a website will greatly boost your customer reach no matter what service or product being offered by your company. Want new customers? Get a website!
8. Not just local global
Most small businesses are only able to market to their cities and surrounding areas. With a website, you can take your products, as well as services across the U.S. and around the world, if you prefer.