Our company's mission is to enhance clients' profitability. Unlike consultants who apply a single proprietary methodology to ft every situation, we individually tailor our approach to a clients particular needs and constraints. And, unlike many consultants that deliver voluminous documents but few actionable insights, we craft concise plans that are intuitive, powerful, and actionable. Our involvement continues beyond the planning stage, working closely with clients to flawlessly implement programs and analyze their impact.
Our specific areas of expertise include market research, competitive analyses, idea generation, brand positioning, awareness building, direct marketing, customer relationship management (brand loyalty and increased usage), distribution/availability expansion, new product development, and brand licensing. We extensively integrate social media as a tool to accomplish brand objectives, not as an end in and of itself.