FAQs
- What advice would you give a customer looking to hire a provider in your area of work?
The key to good copywriting lies in the ability to pack a lot of information into a relatively small copy block. It is important to write succinctly, using well-crafted sentences and avoiding common pitfalls such as sentence fragments, split infinitives, etc. The misspelling of words should never happen with the number of spell-check functions available, yet it persists, both in print, media, and TV advertising. With regards to imaging, the contractor should have a solid grasp of color theory, image manipulation and optimization, both with file type and file size.