FAQs
- What should the customer know about your pricing (e.g., discounts, fees)?
Branding strategy begins at $1499. Website strategy begins at $499. Custom web design and copywriting begin at $749/page. On-page SEO begins at $249/page. Competitive analysis begins at $499.
- What is your typical process for working with a new customer?
(1) STRATEGIZE & CONSULT Lead generation requires knowledge of the market (that's you) and marketing knowledge (that's us). So, we collaborate with our clients on a per-page basis to (1) identify the client we want to target, (1) determine the action we want him to take, and (3) strategize how to lead him to take it. Action Step: Formally decide on the target, call-to-action, and strategy for each webpage on your site. (2) HUNT & GATHER Once we've strategized each page, we'll begin collecting the content we need for the project. This typically includes photos, videos, logos, and the completion of our client questionnaire. If you don't have images, we're happy to provide stock photos. Action Step: The client (that's you) gathers for us everything we need from him to complete the project. (3) DESIGN & BUILD Once we've agreed upon the strategy and received the necessary materials, we'll design and build the first page of your project and submit it to you for the formal approval of the general stylings (e.g. font styles, colors, and general design elements). With that approval, we'll design and build the remaining pages. Action Steps: - The client (that's you) formally approves the general stylings - We design and build the project as explained in the "Project Investment" section below. (4) EVALUATE & LAUNCH After we complete the design & build, you'll enter into a two-week evaluation period that gives you the opportunity to request minor tweaks & changes (the amount of time allotted to tweaks and changes specified in "Tweaks & Changes" line item in the "Project Investment" section below). Once you've given your final approval, we'll launch your new digital marketing hub. Action Steps: - The client (that's you) requests final tweaks and changes - We make the requested tweaks and changes - The client (that's you) formally approves the entire scope of the project - We launch your new digital marketing hub (5) TEST & EXPAND Once your site is live, we'll monitor your conversion rates and make changes as necessary. In addition, we'll expand the reach of your brand online via blogging, search engine ranking strategy (aka SEO), email marketing, social media advertising, etc.
- What education and/or training do you have that relates to your work?
Collectively, we have completed more certifications than we can count. We're a team full of study addicts, so education and training quite literally happen every. single. day.