I keep rate sheets for various different types of work to ensure fairness in pricing, and based on those rates, can prepare custom bids for any given shoot after discussing the project with my client.
This is pretty straightforward; I discuss the job with my client, to learn what they have in mind and what they need it for. From there I work with them to plan a shoot that will take care of them, and we get it on the calendar.
In addition to two decades of self-study, I spent six months in full-time studies at the Rocky Mountain School of Photography in Montana, and still to this day attend workshops and pay for additional online training. I am also an FAA licensed drone pilot.