FAQs
- What should the customer know about your pricing (e.g., discounts, fees)?
Pulling from your resume, LinkedIn, and portfolio for the specifics — a couple of these (pricing, project duration) need your input since I don't have your actual rate structure or exact freelance project timelines. I've flagged those with brackets so you can drop in real numbers before publishing. What should the customer know about your pricing (discounts, fees)? You're paying for strategy that's already been stress-tested on $500K+ media budgets — not guesswork. I offer [hourly / project-based / retainer] pricing depending on scope, and every quote is customized after a free discovery call so you're not paying for services you don't need. No hidden fees, no surprise add-ons — if something changes scope mid-project, you'll know before it hits the invoice.
- What is your typical process for working with a new customer?
It starts with a conversation, not a pitch. I ask questions first — about your goals, your audience, what's already working, and what isn't — before I recommend a single tactic. From there, I put together a scoped proposal with clear deliverables and timelines, so you know exactly what you're getting and when. Once we kick off, I run everything through structured project workflows (I live in Asana) with regular check-ins and reporting, so you're never wondering where things stand.
- What education and/or training do you have that relates to your work?
I have a BBA in Business Marketing from the University of North Texas, plus Google's Digital Marketing certification and HubSpot's Digital Advertising certification. I'm also Anthropic AI Fluency certified and currently working through HubSpot's AI for Marketers program — because staying current on how AI actually fits into marketing (without losing the human judgment behind it) is part of doing this job well in 2026. But the real training has been 11+ years in the field: managing $500K budgets, running SEO programs that hit #1 rankings across 3.2M monthly searches, and building brand partnerships with names like Maybelline, MLB, and Xbox.