A note to our community regarding COVID-19. Learn more
Sally Fretwell's Coastal Design
Sally Fretwell's Coastal Design

Sally Fretwell's Coastal Design

Top Pro

Offers remote services
Offers remote services
estimated cost

Zip code
Square footage of scope of work
Project type
Client style

Responds within a day

Introduction: For over 30 years I have been choosing and formulating custom colors for my clients. Here in the Coastal area of Florida, I am honored to assist home and business owners with all of their design and decor needs. Having started, owned, and operated 3 design/paint stores (in the Virginia, Metropolitan D.C. and Maryland areas and New England) with my own private label paint, and designer formulas. Color is my forte. I have written 2 books on architectural design, and 2 books on the "Power of Color" one of which was on Amazon's "Best Seller's" list for over 3 years. Many of my clients know what they like and they just want help, "pulling it all together". Finding upscale and affordable decor, seems to be the focus for my clients, here in the Coastal areas of Florida. Many of the homes in this area just need to be updated, especially the kitchens and bathrooms. Others, are looking to add on a room, or to maximize their over all floor plan footprint. Many are simply wanting to use the space they have in a better way. Often, it takes seeing a space with a new set of eyes to see how to revive and bring a space alive. I want people to love the home they live in. Your home should be your sanctuary, where you recharge and feel nurtured. I have a knack for ways to help my clients maximize and utilize their space. Small changes can make a HUGE difference. Seeing my clients frustration with trying to pick paint colors lead me to open my own paint/design stores. The colors you choose can make ALL the difference in how your home or office feels. My colors can be used in any paint line, and I recommend many colors the are user friendly in the PPG-Porter, Sherwin Williams and Ben Moore, and other paint lines color palette. The goal is to use color to bring a space alive. Sometimes all it takes is tweaking a color to get the affect you are looking for. Many clients want to pick the perfect house color for their home that will not clash with the neighbors, as well as be the house you drive by and say, "Wow what a great look, I love that house." My goal is to help my clients be able to articulate their desires and bring their plans to fruition within their budget. Seeing how happy my clients are when they see the end product, makes my job all worth while. The AHHHH HA!! moment when I find products such as cabinets, tiles, flooring, lighting that they love and brings the over all upscale look they were hoping for. Often, my clients do not have time to shop for the home furnishings and accessories, so that is a service that I offer as well. Personal shopping for my clients, saves them money and time. After reading my profile and you would like to reach out for a conversation please feel free to call me and we can arrange a time within the week to see your project. Thumbtack charges for inquiries so please only respond on thumbtack if you think I would be someone that you would like to chat further with on your design needs. All the Best, look forward to chatting with you. We also offer a beautiful all wood, dove tail cabinet lines, with CAD designs and precision installation. Often my clients need help with kitchen layout, or an updated look for their bathrooms and kitchens. My husband owned a custom cabinet company in New England and has a keen eye for customizing designs that maximize our clients space. Cheers Sally

Current Top Pro

Hired 46 times

4 similar jobs done near you

Background checked

2 employees

26 years in business

Payment methods

Apple Pay, Cash, Check, PayPal, Venmo, Zelle

Currently a top pro

Top Pros are among the highest-rated, most popular professionals on Thumbtack.

Jul - Dec

All year

Jan - Jun

Featured Projects

53 photos

  • House painted for resale

    Interior Design

Client style

, , , , , , , ,


Customers rated this pro highly for responsiveness, value, and professionalism.

Exceptional 5.0

46 reviews


Read reviews that mention:

Amy L.

Interior Design

We just started working with Sally and we are thrilled so far. Our re-modelling project has a long way to go, but Sally got us thinking in terms of the steps to make it more manageable. We have lived in our house for almost 20 years. There are things that always bothered me about its design that I couldn't put my finger on until Sally articulated what isn't working, and what can be done about it using principles of design and feng shui. We really enjoyed meeting with her- she is warm, personable and very professional.
Feb 21, 2021
Steve S.

Interior Design

My wife and I have had a wonderful experience working with Sally to renovate, design, and decorate our new home. Sally provided excellent advice and recommendations for wall colors, flooring, counter tops, backsplash, and furnishings / accessories throughout, and catered her recommendations based on her observations of our tastes and preferences. Sally’s network of trusted contractors have also been great to work with, and have continued to point out potential issues and fixes for us at very competitive rates. The attention to detail and quality of the craftsmanship has been excellent. Sally is very responsive, personable, easy to communicate with, and efficient with her time. We also appreciate her commitment to us, including furniture shopping for hours. She pointed out many things we would have never thought of on our own. We would highly recommend Sally - the quality she brings to the table is worth it. Thanks again and can’t wait to see the finished product - Steve and Olea
Nov 7, 2020
Gene L.

Sally has an outstanding personality and ability to make you consider new options. In our case she presented options for our exterior and interior paint projects. Her suggestions aide our committee’s to develop outstanding color schemes. These schemes when presented to the community for a vote won overwhelmingly. It was a pleasure to work with her. She is truly outstanding at her profession. Gene LaBare Isla Del Sol
Jun 3, 2021
Lesley S.

Sally has been a joy to work with over the past several months; she’s sharp, professional and fun. Her creativity with space planning and color expertise have opened up and brightened our condo. Because of her guidance, I now love cooking in our new kitchen, and am looking forward to continuing our remodel project and design work with Sally.
May 19, 2021
Stephen C.

Best experience I’ve ever had with a designer! Sally spent a lot of time with me for the hour I paid for. She definitely stood out from everyone else and should be charging more! I made the mistake of hiring someone at a lower price before her but I’m so glad I did find Sally because the difference was night and day. I’m very happy with the colors and design suggestions!! I also saved over 50% on paint with her discounts which paid for her services and saved me money overall. A+++ 5 Star experience!
Mar 22, 2021
Background Check

Sally Fretwell Seemann


  • What should the customer know about your pricing (e.g., discounts, fees)?

    Many of my clients are in Tampa, St Pete, Lutz, Seminole, Clearwater, and I do not charge for my travel time. I also do not up charge on products I find for my clients, I pass along the pricing to my clients, such as 50% off on paint and I charge only for my time. I can accomplish a lot in an hour, and often within an hour or two my clients are set to go. If it is a bigger project I am willing to work within a budget. If a client is looking for initial ideas and guidance, and would like to schedule a few hours my time, to offer suggestions on design, wall colors, decor, flooring, lighting ideas, the over all big picture. I would charge 300.00 for the 2 hours. For personal shopping and finding product to see in the home or office. 90.00 an hour. 125.00 an hour for consulting time if a client would like an hour here and there to discuss their project. I do not charge for emailing ideas, texts of pictures or when answering questions from my clients. Many of my clients, when out shopping, want a "second set of eyes "on a purchase they are considering. I am their shopping buddy. For sending pictures on the internet for visual ideas, no charge. I often Face Time with my clients or Skype with my clients that need help outside of Florida. Here is a quote from one of my clients in California. In an hour we had all of her paint colors. "What I liked about Sally Fretwell is everything. I had her help me select colors for my house in NH about 7 years ago. When I needed help for a house I just purchased in California I gave her a call. She is patient, (you do not feel rushed) so very knowledgeable about color and all the different effects (lightning etc.) has on the color paint she chooses, and someone you will enjoy working with. I highly recommend her. I could go on and on but I think you get the message." Louise Scianna

  • What is your typical process for working with a new customer?

    I have a phone conversation with the client to see how I can help them, as well as answer questions they might have about how I work. If everyone is comfortable I schedule a meeting at their location and go over all the things I see. Many clients want to discuss all aspects of their project they are working on, like flooring, lighting, architectural designs, furniture and picking paint colors. How to bring out the best features that already exist in the home is an important part and how they can pull all of it together. What works and what doesn't and how to maximize their living space. Some clients just want to pick paint colors and some want to remodel their home, I am happy to help. We also have an upscale-affordable cabinet line for kitchen and bathrooms. So depending on what our client wants to work on, is the direction I start with. I have painters and craftsmen that I recommend, as well as an in house CAD design center.

  • What education and/or training do you have that relates to your work?

    I have 30 years of experience in the design industry, I owned and operated 3 design paint stores, have written 4 books on design and the use of color. As an architectural psychologist, I feel your home is your buffer zone, the place where you are able to recharge your battery. What colors you have on your walls can make all the difference in how your home feels. My philosophy is your home should be your sanctuary, where you are able to feel uplifted and re-charged after a long day. I am qualified to teach continuing education classes to Interior Designers. In 1999 I wrote the book, Back to Balance, a Common sense approach to Feng Shui, all aspects of your home should support your well being. I have been assisting my clients for 30 years, choosing products such as, paint color, flooring, lighting, interior and exterior, as well as completion in whole home remodels and office design. Love the home you live in.

Not what you’re looking for?

No problem: we have pros for every job.