What should the customer know about your pricing (e.g., discounts, fees)?
Pricing is based on the run time for the embroidery or the price of the printing setup and cost of the printing. We do not charge setup fees for embroidery on any run over 12 pieces, and our art setup fees are minimal/non existent when we are given and existing design. Screen printing requires screens, setup at $20 per color per placement, and we do not charge for separating or art setup. Delivery in our Area is free, and delivery/shipping nationwide is either via your company's shipping account or via standard ups/usps charges.
What is your typical process for working with a new customer?
Quotes generally start with a submission of the desired logo or design by email. We then send a catalog of apparel matching the customers requested apparel type (shirt, hats etc.) with the rice confirmed and based on the designs run time on the machines or print cost. We make a sample of the design and email it for approval, order and pickup the apparel same day and begin decorating.Orders above 12 items are usually invoiced online for 50% on apparel purchase/ 50% on delivery. delivery or shipping is usually within 48 hours of art approval. We then ask for your honest feedback.
What education and/or training do you have that relates to your work?
Our lead Artist holds 2 degrees, one in fine art and one in digital art, and they are continuing their education to stay current. Our field changes with every software update, and we do our best to stay current. Our Production personnel have decades of experience in the promotional industry,
How did you get started doing this type of work?
Cherie was an embroidery machine operator while putting herself through college to earn her Fine Arts degree; she then added embroidery digitizing to her skill set. James is an IT professional who also creates digital art, and runs the sublimation and printing side of the business. Together they have nearly 40 years or digital art and embroidery experience.
What types of customers have you worked with?
Our customers are varied, from single entrepreneurs to large corporations. We routinely produce and ship world wide for conferences, trade shows, work uniforms and promotional merchandise. Our clients include the University of Texas Arlington (UTA), Office Depot, Farmers's Insurance and Walmart.
Describe a recent project you are fond of. How long did it take?
Recently Cherie4art created the graduation stoles for University of Texas Arlington's (UTA) spring commencement. From order to delivery took 48 hours as the UTA 'Blaze' Logo was recreated in stitches and the stoles were sourced locally. We generally ship items within 48 hours once the art work is approved; a great project starts and ends with great art, and that is usually the longest part of the process.
What advice would you give a customer looking to hire a provider in your area of work?
Ask questions: when they digitize (create file for the embroidery), is it done by hand or by an auto punch program? Are the files produced in house, outsourced locally, or outsourced over-seas?(Outsourcing delays production, and also costs more) Do they charge additional fees for artwork manipulation? Where is the apparel sourced from, is it a local supplier that can be gotten quickly in case an item is destroyed in the decorating process?
What questions should customers think through before talking to professionals about their project?
We wish customers would see their corporate presence pieces and event pieces as art rather than as a stamp or a simple graphic. We wish the knew about the outsourcing that occurs at most shops and how many professional artists and production workers are displaced by companies trying to line their pockets, when in reality quality need not cost more when produced in-house.